Marketing Executive

CPO PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A leading marketing firm based in Singapore is seeking a Marketing Executive to develop and manage campaigns targeting the European market. The role requires a degree in marketing and 2–4 years of relevant experience, with a strong focus on digital platforms and social media. Candidates should be skilled in content creation and analytics, with knowledge of TikTok marketing being a significant advantage. Flexible working arrangements and competitive salary offered.

Benefits

Competitive salary

Performance-based incentives

Flexible working arrangements

Creative freedom

Career development opportunities

Qualifications

• 2–4 years of experience in marketing.
• Strong understanding of digital marketing and social media platforms.
• Excellent written and verbal communication skills in English.

Responsibilities

• Plan and execute marketing campaigns tailored to European markets.
• Manage and optimize digital marketing channels.
• Monitor campaign performance and prepare reports.

Skills

Digital marketing

Social media management

TikTok marketing

Content creation

Analytical skills

Project management

Education

Bachelor’s degree in Marketing, Business, Communications

Tools

Marketing analytics tools

Job description

Marketing Executive – Europe Market

Location: SINGAPORE
Employment Type: Full-time

About the Role

We are seeking a dynamic and results-driven Marketing Executive to support and grow our presence across the European market. The ideal candidate will have a strong understanding of regional marketing trends, digital platforms, and consumer behavior. Experience with TikTok and short-form video marketing is a strong advantage.

Key Responsibilities

• Plan and execute marketing campaigns tailored to European markets
• Support brand positioning and market penetration across multiple EU regions
• Manage and optimize digital marketing channels (social media, email, paid ads, content)
• Create, coordinate, and localize marketing content for different European audiences
• Monitor campaign performance and prepare reports with actionable insights
• Collaborate with sales, design, and external agencies to ensure consistent messaging
• Stay updated on market trends, competitors, and consumer behavior
• Support influencer marketing and community engagement initiatives

TikTok & Social Media (Advantage)

• Create or coordinate short-form video content for TikTok and similar platforms
• Understand TikTok trends, algorithms, and engagement strategies
• Work with influencers or creators to increase brand visibility
• Track social media performance and optimize content accordingly

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or related field
• 2–4 years of experience in marketing
• Strong understanding of digital marketing and social media platforms
• Experience with marketing analytics and reporting tools
• Excellent written and verbal communication skills in English
• Ability to manage multiple projects and meet deadlines

Preferred Qualifications

• Knowledge of TikTok, short-form video strategy, or influencer marketing
• Additional European language(s) is a plus
• Experience in B2B or B2C international marketing

What We Offer

• Competitive salary and performance-based incentives
• Opportunity to work in an international, fast-growing environment
• Career development and learning opportunities
• Flexible working arrangements
• Creative freedom and ownership of campaigns