Marketing Communications Manager

Aspire Global Network; Singapore; Remote; SGD 80,000 - 100,000; Full time

Job summary

A leading fintech company is seeking a Marketing Communications Manager fluent in Japanese to drive local marketing initiatives. This role involves localizing global campaigns, managing social media, and producing high-quality digital content for the Japanese market. The ideal candidate has 6-10 years of experience in marketing, proficiency in English, and strong analytical skills. Join a dynamic team to enhance the company's presence in Japan.

Qualifications

• 6-10 years of marketing and communications experience in B2B, fintech, or technology.
• Native-level Japanese and proficiency in English.
• Proven success in multi-channel marketing campaigns.

Responsibilities

• Localize and integrate global campaigns for the Japanese market.
• Design and execute Japan-specific marketing campaigns.
• Manage relationships with local boutique agencies.

Skills

Marketing communications expertise

Social media management

Data analysis skills

Content creation

Project management

Tools

Google Analytics

HubSpot

Job description

Are you a marketing professional with a passion for fintech and a flair for storytelling? We need a highly adaptable and self-driven Marketing Communications Manager who is fluent in Japanese to lead and localize marketing initiatives in Japan.

In this role, you will ensure Japan's unique market voice is authentically represented within global campaigns, while crafting marketing strategies that resonate deeply with local stakeholders.

You will own full-stack marketing responsibilities from digital campaigns and agency partnerships to social media, content creation, web management, and performance analytics while collaborating closely with global teams to maintain brand consistency and alignment.

Responsibilities

• Localize and integrate global campaigns for the Japanese market, ensuring cultural relevance and brand alignment
• Design and execute Japan-specific marketing campaigns across digital, social, PR, and paid channels
• Manage relationships with local boutique agencies to ensure top-quality, cost-effective campaign delivery
• Lead Japan's social media and digital community engagement, creating original content aligned with global messaging
• Produce high-quality digital content (blogs, newsletters, videos, infographics) to establish the company as a fintech thought leader
• Maintain and optimize the Japan-specific website section, ensuring SEO best practices and performance tracking
• Analyze campaign and digital performance metrics, providing insights to continuously optimize marketing effectiveness
• Collaborate cross-functionally with the Japan Lead, HQ teams, and other stakeholders to drive ecosystem engagement and event promotion

What We're Looking For

• 6-10 years of marketing and communications experience, ideally in B2B, fintech, technology, or innovation sectors
• Native-level Japanese and proficiency in English (written and spoken)
• Proven success in planning and executing multi-channel marketing campaigns
• Expertise in social media management, CMS, SEO, and analytics tools (Google Analytics, HubSpot, etc.)
• Experience managing agencies and working with global teams across time zones
• Strong analytical skills and a data-driven approach to marketing
• Excellent interpersonal, project management, and storytelling skills

If this role interest you and you have what it takes, apply now!