Marketing Associate - Design and Growth

Lendela; Singapore; On-site; SGD 36,000 - 60,000; Full time

Job summary

A growing fintech company in Singapore is seeking a Marketing Associate to develop engaging design assets and run impactful marketing campaigns. The ideal candidate should have a strong creative portfolio and the ability to mix creativity with analytical skills. This role offers the autonomy to drive marketing initiatives and see real business results. Applications must include a portfolio.

Qualifications

• Creative portfolio showcasing strong design skills.
• Ability to follow brand guidelines precisely.
• Experience or strong interest in marketing.

Responsibilities

• Create on-brand assets for ads and CRM visuals.
• Plan and execute lifecycle campaigns.
• Run A/B tests and analyze results.

Skills

Visual design skills

Creativity

Analytical thinking

Familiarity with CRM

Attention to detail

Tools

Figma

Canva

Adobe Suite

Capcut

Job description

Founded in 2018, Lendela is a fast-growing fintech on a mission to simplify financing and enable greater financial access. The platform matches borrowers with personalised loan options through a simple application, empowering borrowers with choice and transparency while offering an alternative to the cumbersome and opaque traditional lending landscape.

Since its inception, Lendela has facilitated over half a million loan applications alongside more than 100 lending partners.

In 2023, Lendela successfully raised US$5 million in an oversubscribed Series A to scale its unique model across Asia Pacific. The company’s backers include Singlife co‑founder Walter de Oude’s Chocolate Ventures as well as prominent Singapore‑based VC firm Cocoon Capital.

Lendela currently serves customers in Singapore, Hong Kong, and Australia.

Why join us?

Your growth is our success : We believe that when you get to achieve your potential, consumers, investors, and the team all win. This is why we’re as invested in the company’s success as we are in yours, and joining us means that you’ll be working alongside people who genuinely want you to be the best you can be.

We’re in an industry with massive growth potential and huge challenges to solve : The global lending industry is vibrant, varied, and ripe for exponential growth — and we’re riding it hard. We have a significant advantage in APAC and are well‑placed to solve the problems in the industry today. Joining us means that you’ll be at the forefront of this transformation.

We’re global and diverse : We operate across four exciting markets and are home to dozens of subject matter experts who honed their expertise in some of the world’s most recognisable companies. This means that you’ll get to work with diverse teams, expose yourself to game‑changing ideas, and grapple with challenging problems every day.

We’re driven by what works : We’re guided by data in whatever we do, and we measure the results of every decision we make to ensure we’re constantly optimising for our business objectives. Joining us means you’ll get to embrace this data‑driven way of working alongside true champions of it, aligning your growth with the outcomes you achieve.

Job Overview

Some people look for a job. Others look for a challenge—an opportunity to build, experiment, and drive real business results. At Lendela, we’re looking for a Marketing Associate who brings creativity to life through design . If you have an eye for aesthetics, can translate ideas into engaging assets, and want to see your work directly impact business growth, this role is for you.

This is not your typical marketing role. If you’re someone who thrives on owning campaigns end‑to‑end, testing bold ideas, and driving results, we want you . You’ll be given the autonomy to make impactful decisions and see your work translate into real business growth.

Please share your creative portfolio (ads, social content, CRM assets, videos, or anything else you’ve designed) when applying.

Responsibilities

• Design on‑brand assets : Create high‑quality, social‑native creatives, ads, and CRM visuals that are both performance‑driven and aligned with Lendela’s brand guidelines.
• Own CRM performance : Plan and execute lifecycle campaigns across email, SMS, and other owned channels, combining design and messaging for maximum impact.
• Experiment boldly : Run structured A / B tests on messages, creatives, and sequences—then analyse and report results.
• Create content that converts : Develop full‑funnel creatives across formats and channels, from static ads to short‑form video.
• Support growth initiatives : Contribute to SEO, content, affiliates, and KOL campaigns by ensuring creatives are engaging, clear, and conversion‑ready.
• Collaborate across functions : Work closely with product, design, and leadership to scope and push forward high‑impact marketing initiatives.

Qualifications & Skills

• A creative portfolio showcasing strong visual design skills across digital formats.
• Ability to follow brand guidelines with precision , ensuring every asset is consistent, polished, and purposeful.
• Experience (or strong interest) in marketing—especially CRM, lifecycle, or digital campaigns.
• A mix of creativity and analytical thinking : you know how to design for conversions, not just aesthetics.
• Proficiency in tools like Figma, Canva, Capcut, Adobe Suite (bonus if you’re strong in motion / short video editing).
• Comfort with data—using performance metrics to iterate, improve, and make independent decisions.
• Detail‑oriented, curious, and quick to adapt in a fast‑paced environment.

This isn’t your typical marketing role. You’ll have the autonomy to own campaigns end‑to‑end, test bold ideas, and see your design work translate directly into business growth. If you love switching between creative experimentation and data‑driven results , you’ll thrive here.

Send us your CV and your creative portfolio (required). Applications without portfolios will not be considered.