Key Account Executive

Beste (Singapore) Pte Ltd; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading consumer goods company in Singapore is seeking a dynamic Key Account Executive to grow their Electrical Department. The role involves managing relationships with retail partners, identifying new business opportunities, and conducting market research. Ideal candidates should have at least 1 year of sales experience, preferably in consumer electronics, and strong skills in English and Mandarin. The position offers competitive remuneration including a base salary and commission, along with additional allowances and incentives.

Benefits

Mobile phone allowance

Transport allowance

Annual company trip

Performance-based bonus

Qualifications

• Minimum 1 year of proven experience as a Key Account Executive or in a related sales role.
• Experience in consumer electronics or small domestic appliances preferred.
• Proficient in English and Mandarin for customer interactions.

Responsibilities

• Manage relationships with key retail partners and customers.
• Identify and pursue new business opportunities.
• Conduct market research to evaluate customer needs.

Skills

Relationship management

Sales negotiation

Market research

Communication skills

Presentation skills

Education

GCE ‘O’ Level qualification

Tools

Microsoft Excel

Microsoft PowerPoint

Microsoft Word

Job description

Join us and be part of an exciting portfolio that includes Braun, Oral-B, JOGEN, and Kuvings — leading brands in personal care and small domestic appliances.

We are looking for a dynamic and driven Key Account Executive to help build and grow our Electrical Department business. The ideal candidate will play a key role in achieving sales goals, strengthening customer partnerships, and contributing to our company’s rapid and sustainable growth.

Key Responsibilities:

• Manage and nurture relationships with key retail partners and assigned customers.
• Identify and pursue new business opportunities to expand market presence.
• Conduct market research to identify selling opportunities and evaluate customer needs.
• Actively seek out new sales channels and promotional opportunities.
• Prepare and deliver engaging product presentations and sales proposals.
• Ensure stock availability for sales and promotional events.
• Negotiate and close deals while maintaining high customer satisfaction.
• Collaborate closely with internal marketing, supply chain, and operations teams to achieve results.
• Gather and share market feedback, competitor insights, and customer input with internal stakeholders.

Requirements & Qualifications:

• Minimum 1 year of proven experience as a Key Account Executive or in a related sales role.
• Experience in the consumer electronics or small domestic appliances industry is an advantage.
• Possession of own transport is an advantage.
• Proficient in English and Mandarin (to liaise with Mandarin-speaking customers and partners).
• Strong command of Microsoft Office tools (Excel, PowerPoint, Word).
• A fast learner with strong initiative, communication, and presentation skills.
• Self-motivated, result-oriented, and able to work independently.
• Willing to work after office hours for setup and teardown of promotional events when required.
• Minimum GCE ‘O’ Level qualification.

Remuneration & Benefits:

• Annual income: SGD $50,000 – $70,000 (inclusive of basic salary + commission).
• Allowances: Mobile phone and transport allowance.
• Incentives: Annual company trip and performance-based bonus.

If you’re passionate about building brands like Braun, Oral-B, JOGEN, and Kuvings, and want to be part of a growing, energetic team — we’d love to hear from you.