Growth Marketing Lead - EdTech (Remote, Flexible)

Crimson Education; Singapore; Remote; SGD 70,000 - 90,000; Full time

Job summary

A global EdTech leader in Singapore is seeking a Growth Marketing Specialist to drive marketing initiatives targeting schools and students. In this hands-on role, you'll lead D2C and B2B campaigns, run data-driven growth experiments, and leverage insights to optimize strategies for revenue growth. The ideal candidate has a proven track record in performance marketing and a passion for educational technology. Join us in making a significant impact in the education sector.

Benefits

Competitive salary

Performance incentives

Flexible hours

Qualifications

• Experience in leading D2C and B2B marketing initiatives.
• Proven track record of lead generation and funnel management.
• Ability to design and deliver campaigns for schools.

Responsibilities

• Lead D2C and B2B marketing initiatives for revenue growth.
• Run data-driven experiments across multiple channels.
• Design full-funnel campaigns to engage and convert leads.

Skills

Lead generation

Funnel management

Data-driven growth experiments

Performance marketing

Audience engagement

Customer lifecycle marketing

Tools

Google Ads

Automation tools

Job description

A global EdTech leader in Singapore is seeking a Growth Marketing Specialist to drive marketing initiatives targeting schools and students. In this hands-on role, you'll lead D2C and B2B campaigns, run data-driven growth experiments, and leverage insights to optimize strategies for revenue growth. The ideal candidate has a proven track record in performance marketing and a passion for educational technology. Join us in making a significant impact in the education sector.