DIGITAL MEDIA MARKETING EXECUTIVE

5 DRUNKEN RABBITS HOLDING PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A dynamic marketing firm in Singapore is seeking a Marketing Executive to develop and execute marketing campaigns. The ideal candidate has at least 2 years of marketing experience in the F&B or FMCG sectors, excellent writing skills, and familiarity with social media and analytics. This role requires creativity and strong interpersonal skills, along with the ability to manage multiple projects effectively.

Qualifications

• Minimum 2 years of marketing and/or communications experience, preferably in the F&B or FMCG environment.
• Ability to develop, launch and maintain marketing campaigns.
• Detail-oriented and able to manage multiple projects.

Responsibilities

• Plan and execute marketing campaigns.
• Manage e-commerce website and social media content.
• Conduct market analysis and competition research.

Skills

Excellent writing skills

Strong communications and interpersonal skills

Familiarity with social media and web analytics

Creative and resourceful

Job description

Job Overview

The Marketing Executive will be responsible for developing marketing campaigns and communication plans to promote the company’s corporate image, products, services, campaigns or events that align with consumer behaviour patterns and in line with business goals. He/she will work closely with internal teams to coordinate and execute plans as well as external partners where necessary.

Job Responsibilities

• Planning and executing marketing and communications campaign
• Develop, launch and maintain e-commerce website for catering business
• Website and social media platform content update and content writing and photography
• Managing the production of promotional materials and marketing collateral
• Manage customer feedback
• Maintain effective internal communications to ensure all relevant functions are kept informed of the promotional campaign and marketing objectives
• Conduct competition research and market analysis to ensure pricing is optimal and menu is update
• Ensure marketing plans are executed according to the project timeline
• Manage PR for the company including preparing releases, contacting media & managing press relations
• Any other ad hoc duties as assigned by the reporting manager

Job Requirements

• Minimum 2 years of marketing and/or communications experience, preferably in the F&B or FMCG environment
• Excellent writing skills
• Familiarity with social media and web analytics
• Creative, resourceful and attentive to details
• Strong communications and interpersonal skills