Digital Marketing Specialist

DREIHEIT HOUSE INTERNATIONAL PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A growing premium lifestyle brand in Singapore is seeking a Digital Marketing Executive to lead social media campaigns and manage e-commerce strategies. The candidate will have a background in digital marketing and a keen knowledge of platforms like Instagram and Google Ads. Responsibilities include tracking performance metrics, collaborating with creative teams, and optimizing online content. This role offers a flexible work environment and opportunities for career growth in marketing or e-commerce leadership.

Benefits

Work with a growing, premium lifestyle brand

Exposure to digital marketing, e-commerce, and B2B sales

Opportunities for career progression

Flexible, collaborative work environment

Qualifications

• 2–4 years experience in digital marketing or e-commerce management.
• Strong knowledge of social media platforms and analytics tools.
• Experience managing websites or B2B portals preferred.

Responsibilities

• Plan and execute social media campaigns across various platforms.
• Manage email marketing campaigns and digital promotions.
• Track performance metrics and optimize campaigns.
• Coordinate content production for digital assets.
• Provide insights for marketing and sales strategies.

Skills

Digital marketing

E-commerce management

Social media platforms

SEO

Google Ads

Analytics tools

Organizational skills

Collaboration skills

Job description

Key Responsibilities

A. Digital Marketing & Campaigns

• Plan and execute social media campaigns across Instagram, Facebook, LinkedIn, and other platforms.
• Manage email marketing campaigns (EDMs) and digital promotions.
• Track performance metrics, optimize campaigns for engagement and ROI.

B. E-Commerce & Online Presence

• Manage the company website, B2B portal, and online marketplaces (if applicable).
• Ensure product listings, pricing, and content are accurate and optimized for conversions.
• Monitor traffic, sales, and customer engagement analytics.

C. Content Coordination

• Work closely with Creative Lead to produce digital assets for campaigns.
• Schedule and publish content across digital channels.
• Ensure brand consistency and quality across all online platforms.

D. Sales & Business Development Support

• Support BD Executive with lead generation campaigns and product launches online.
• Provide insights and data analytics to guide marketing and sales strategies.

E. Reporting

• Maintain dashboards for website, social media, and campaign performance.
• Present weekly and monthly performance reports to management.

Requirements

• 2–4 years experience in digital marketing or e-commerce management.
• Strong knowledge of social media platforms, SEO, Google Ads, and analytics tools.
• Experience managing websites or B2B portals preferred.
• Ability to collaborate with creative, operations, and sales teams.
• Strong organizational skills and attention to detail.

Success Metrics / KPIs

• Website and B2B portal traffic growth.
• Social media engagement and follower growth.
• Leads generated online for BD and sales teams.
• Campaign ROI and timely execution.
• Accuracy and consistency of online content and product listings.

Perks

• Work with a growing, premium lifestyle brand.
• Exposure to digital marketing, e-commerce, and B2B sales.
• Opportunities for career progression into marketing or e-commerce leadership.
• Flexible, collaborative work environment.

How to Apply

Send your resume and a short cover letter to [e-mail] highlighting:

• Digital marketing or e-commerce experience.
• Campaigns or projects you’ve successfully executed.
• Metrics achieved or results generated.