digital marketing associate

YAYUAN FOURNI ASIA PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A leading marketing firm in Singapore is seeking a proactive Digital Marketing Specialist to develop and manage diverse digital content across platforms like Instagram and TikTok. The ideal candidate will be skilled in creating engaging visuals and campaigns while analyzing market trends to inform strategies. Responsibilities include creating original product videos, collaborating with influencers, and summarizing reports. This role offers an exciting opportunity for a creative professional with strong marketing insights.

Qualifications

• Proficient in creating digital marketing content including banners and visual materials.
• Experience with social media platforms such as Instagram and TikTok.
• Ability to analyze market trends and compile data for reports.

Responsibilities

• Create and manage all digital marketing content.
• Develop and execute marketing campaigns.
• Analyze market trends on social media platforms.
• Cooperate with managers for strategic meetings and content development.

Skills

Digital marketing

Graphic design

Content creation

Social media management

Data analysis

Job description

Responsible for all digital marketing content creation.

Creating banners, campaigns, posters, graphic design, and visual materials for the website based on the activities.

Analyzed market trends on Instagram and Facebook, complete the creation, shooting, editing, and publishing of content in in’s and FB.

As required by the manager, learn about social media platforms such as TikTok.

Participate in content analysis, build a material bible and develop brand content strategy

Cooperate with the manager attend weekly meetings, analyze data, summarize reports, and keep records.

Based on the marketing department's strategic requirements, responsible for shooting the original product videos; creating benchmark content for the products; and reviewing materials (in English).

Responsible for contact with influencers from Instagram and TikTok,

Following up and communicating with influencers according to marketing strategy .

Created local kol email templates for contacting influencers on each platform and oversaw monitoring and follow-up work.