Brand Business Development Executive/Manager

Culina; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

An esteemed purveyor of epicurean goods in Singapore seeks a dynamic Brand Business Development Executive/Manager to drive brand growth, strengthen market presence, and identify new opportunities. Ideal candidates will blend strategic planning with partnership development to enhance profitability. Responsibilities include market trend analysis, managing strategic partnerships, and executing brand strategies. Candidates with a positive attitude and strong analytical skills are encouraged to apply. This role offers a fast-paced environment and various employee benefits.

Benefits

Progressive Leave Scheme

Group Medical & Hospitalization Insurance

Flexi Wellness Plan

Staff Card Discount Program

Qualifications

• Willingness to learn and a positive attitude.
• Strong analytical skills to interpret market data and trends.
• Excellent knowledge of Excel and other data analysis tools.

Responsibilities

• Develop and execute brand growth strategies aligned with business objectives.
• Build and maintain strong relationships with key partners.
• Analyze market trends and identify new opportunities.
• Conduct regular market research and competitive analysis.
• Effectively manage A&P budgets while tracking ROI.

Skills

Analytical skills

Communication skills

Negotiation skills

Relationship-building skills

Data analysis tools proficiency

Tools

Excel

Job description

The COMO Group represents an integrated approach to living well, grounded in a celebration of diversity and a deep respect for authenticity. The Group’s businesses extend across hospitality (COMO Hotels and Resorts), fashion (Club21, Kids21, Dover Street Market Singapore), wellness (COMO Shambhala), organic living and specialty foods (COMO Dempsey, Culina and SuperNature) and philanthropy (COMO Foundation).

Culina is a leading purveyor of specialist epicurean foods and wines, a choice distributor to hotels, restaurants and cafes in Singapore. Culina runs a Bistro and Gourmet boutique, an Organic retail store SuperNature in Dempsey as well as a chain of butcheries in Major Supermarkets island-wide.

Job Summary

We are seeking a dynamic and strategic Brand Business Development Executive/Manager to drive growth, strengthen brand presence, and identify new market opportunities. This role combines brand strategy with business development to ensure sustainable revenue growth and long-term brand equity.

Key Responsibilities

Strategic Planning

• Develop and execute brand growth strategies aligned with business objectives.
• Identify emerging trends, market gaps, and new business opportunities.
• Ensure consistent brand messaging across all channels and touchpoints.

Partnership Development

• Build and maintain strong relationships with key partners, wholesalers, and stakeholders.
• Negotiate and manage strategic partnerships to expand brand reach.

Revenue Growth

• Analyze market trends and identify new opportunities.
• Implement initiatives to increase sales and profitability.
• Support pricing strategies and promotional plans to maximize market share.

Marketing/Reporting

• Conduct regular market research and competitive analysis to inform decision-making.
• Monitor performance metrics monthly and adjust strategies to optimize results.
• Effectively manage A&P budgets while tracking ROI to ensure optimal investment performance

Requirements

• Candidates without prior experience but demonstrate a willingness to learn and a positive attitude are welcome.
• Strong analytical skills with the ability to interpret market data and trends.
• Excellent knowledge of Excel and other data analysis tools.
• Excellent communication, negotiation, and relationship-building skills.
• Proven track record of driving growth and managing partnerships.

Job Highlights

• Progressive Leave Scheme
• Fast-Paced, Passionate and Energetic Work Culture
• Group Medical & Hospitalization Insurance
• Flexi Wellness Plan
• Staff Card Discount Program