Assistant/ Marketing Manager

Chinatown Business Association; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A local business association in Singapore is seeking a Marketing Manager to develop and execute marketing strategies. The role will manage social media engagement, coordinate events, and implement membership programs. Candidates should have a degree in Marketing or related fields, with at least 3 years of managerial experience, and fluency in English and Mandarin is required.

Qualifications

• At least 3 years of managerial experience.
• Strong organizational skills to manage multiple tasks within timelines.
• Familiarity with social media and digital channels.

Responsibilities

• Develop marketing strategies and manage social media engagement.
• Review and update website and social media content.
• Execute and oversee event plans with stakeholders.
• Develop workshops and on-ground activations.

Skills

Leadership

Analytical skills

Project management

Creativity

Communication in English

Communication in Mandarin

Education

Degree in Marketing, Business, or related discipline

Job description

• Develop, execute marketing strategy, manage, and grow the Association’s social media engagement and presence
• Review and update website and social media content
• Ideate, develop event briefs, execute and oversee event plans alongside the event organizers and/or stakeholders
• Develop workshops, talks, events, tours, and other on-ground activations to promote the Chinatown precinct
• Engage with stakeholders and content partners for collaborations
• Outreach for new curation and program for Themed Market
• Communicate and co-ordinate with precinct-wide stakeholders for assorted marketing features and promotions
• Using existing tools to promote and activate stakeholder’s precinct-wide
• Ensure timelines and budgets are in line with plans
• Liaise with the Board and Executive Director to manage the Annual General Meetings and EXCO Meetings and process new Membership
• Develop and implement new membership engagement programs and help identify and cultivate new members and retain current members
• Prepare annual budget and forecast for the Marketing department

Requirements

• Degree in Marketing, Business, or any related discipline
• Preferably with at least 3 years of managerial experience
• Strong leadership, analytical, and project management skills with excellent organizational skills to function effectively and multi-task under time constraints and within established timelines
• Familiar with various social media and digital channels
• Creative mindset and an eye for detail on the latest market trends
• Fluent in English and Mandarin (required to serve Mandarin-speaking clients). Excellent written and verbal communication skills