APAC SEO & SEM Specialist: AI-Driven Growth Partner

Lapp Asia Pacific Pte Ltd; Singapore; On-site; SGD 45,000 - 65,000; Full time

Job summary

A leading digital marketing company in Singapore is seeking a motivated SEO & Pay-Per-Click Specialist. The ideal candidate will have 2-3 years of hands-on experience in SEO and SEM, enabling them to drive digital presence across APAC markets. Key responsibilities include conducting keyword research, managing paid search campaigns, and analyzing digital marketing performance. The role offers an exciting opportunity to work closely with regional and global teams, adapting strategies in response to AI trends shaping the industry.

Qualifications

• 2-3 years of proven experience in digital marketing with a strong focus on SEO and SEM.
• Hands-on experience with key SEO/SEM tools is essential.
• Excellent analytical skills to drive actionable insights.

Responsibilities

• Conduct keyword research and optimize content for APAC markets.
• Assist with technical SEO audits and implement recommendations.
• Monitor SEO performance using tools like Google Search Console.
• Assist in planning paid search campaigns across various platforms.
• Track and analyze digital marketing metrics to optimize performance.

Skills

Search Engine Optimization (SEO)

Search Engine Marketing (SEM)

Data analysis

AI trends in SEO

Communication

Project management

Education

Bachelor's degree in Marketing, Business, or Communications

Tools

Econda Analytics

Google Search Console

Google Ads

Microsoft Bing

SEO tools (SEMrush, Ahrefs, Moz)

Job description

A leading digital marketing company in Singapore is seeking a motivated SEO & Pay-Per-Click Specialist. The ideal candidate will have 2-3 years of hands-on experience in SEO and SEM, enabling them to drive digital presence across APAC markets. Key responsibilities include conducting keyword research, managing paid search campaigns, and analyzing digital marketing performance. The role offers an exciting opportunity to work closely with regional and global teams, adapting strategies in response to AI trends shaping the industry.