Saudi Modern Trade Lead: Growth & Execution

PepsiCo; Riyadh; On-site; SAR 350,000 - 480,000; Full time

Job summary

PepsiCo Beverages Saudi Arabia is seeking a high-impact leader to head Modern Trade, overseeing commercial strategy, partnerships, and execution across the Kingdom’s largest retailers.

The role leads cross-functional teams, shapes pricing and promotions, manages P&L, and uses data analytics to boost volume, revenue, and market share while delivering sustainable growth in a dynamic market.

A proven track record in FMCG, consulting background desirable, English fluency required.

Qualifications

• Minimum +10 years of experience from top-tier consulting or FMCG, ideally in sales or channel management.
• University degree required.
• Fluency in English required.
• Experience in execution development and implementation.
• Ability to translate business plans into volume and revenue targets.
• Strong analytical and data-sourcing capabilities.
• Excellent presentation and leadership skills.
• Agility to redesign processes for efficiency.

Responsibilities

• Lead annual operating plan (AOP) and Joint Business Planning (JBP) with retailers and bottlers.
• Develop commercial strategies for pricing, promotions, assortment, distribution and category growth.
• Oversee Modern Trade P&L to drive volume, revenue, profitability, and market share.
• Negotiate CDAs and annual terms to maximize ROI.
• Strengthen relationships with top Saudi retailers through executive engagement.
• Drive Perfect Store implementation, in-store activation, and data-driven execution standards.
• Lead cross-functional teams across Sales, Commercial Development, Revenue Management, Marketing, Finance, and Bottling partners.
• Utilize shopper insights, EPOS, NielsenIQ to identify growth opportunities and optimize investments.
• Accelerate digital commerce strategies for retailer platforms.
• Build capability with scorecards and routine execution in Modern Trade.
• Present updates in senior leadership reviews to guide PepsiCo’s growth in Saudi Arabia.

Skills

Leadership

Strategic thinking

Negotiation

Analytics

Cross-functional

Digital awareness

Education

University degree

Job description

PepsiCo Beverages Saudi Arabia is seeking a high-impact leader to head Modern Trade, overseeing commercial strategy, partnerships, and execution across the Kingdom’s largest retailers.

The role leads cross-functional teams, shapes pricing and promotions, manages P&L, and uses data analytics to boost volume, revenue, and market share while delivering sustainable growth in a dynamic market.

A proven track record in FMCG, consulting background desirable, English fluency required.