Marketing Director - Retail & E-Commerce | Saudi Arabia

Client of Rawaj Company for Recruitment; Riyadh; On-site; SAR 450,000 - 650,000; Full time

Job summary

Leading Saudi retail company seeks a Marketing Director to lead brand positioning, digital and performance marketing, and market expansion across Saudi Arabia. You will drive consumer insights, manage the marketing team and collaborate with sales, e-commerce and operations to deliver measurable commercial results and strengthen the company’s competitive position.

The role requires strategic leadership, deep market understanding, and the ability to identify opportunities and partnerships to

Responsibilities

• Develop and execute comprehensive marketing strategies aligned with business objectives, growth targets and market expansion plans.
• Strengthen brand positioning, awareness and differentiation while ensuring consistent brand communication across all channels.
• Lead digital marketing initiatives across paid media, social media, SEO, CRM, email marketing and performance marketing to drive traffic, conversion and revenue growth.
• Oversee integrated marketing campaigns, promotional activities, product launches and seasonal initiatives.
• Manage marketing budgets, optimize spending and monitor KPIs, campaign effectiveness and ROI.
• Build and develop a high-performing marketing team while managing relationships with agencies and external partners.
• Work closely with sales, e-commerce, merchandising, operations and senior management to drive commercial performance.
• Identify new marketing channels, partnerships and business opportunities to support long-term growth.

Job description

Join a leading Saudi retail company operating across e-commerce and retail distribution with a strong focus on growth and market expansion. As a Marketing Director you will be responsible for leading brand positioning, digital and performance marketing, identifying new market opportunities, analyzing consumer behavior and market trends, and leading the marketing team to deliver measurable commercial results and strengthen the company s competitive position.

Key Accountabilities

• Develop and execute comprehensive marketing strategies aligned with business objectives, growth targets and market expansion plans.
• Strengthen brand positioning, awareness and differentiation while ensuring consistent brand communication across all channels.
• Lead digital marketing initiatives across paid media, social media, SEO, CRM, email marketing and performance marketing to drive traffic, conversion and revenue growth.
• Oversee integrated marketing campaigns, promotional activities, product launches and seasonal initiatives.
• Manage marketing budgets, optimize spending and monitor KPIs, campaign effectiveness and return on investment.
• Build and develop a high-performing marketing team while managing relationships with agencies and external partners.
• Work closely with sales, e-commerce, merchandising, operations and senior management to drive commercial performance.
• Identify new marketing channels, partnerships and business opportunities to support the company s long-term growth.