Franchise Head - R&I

Astrazeneca Pharma India Ltd.; Riyadh; On-site; SAR 300,000 - 600,000; Full time

Job summary

AstraZeneca Saudi Arabia is seeking a senior leader to drive the marketing and sales strategy for a defined disease area. The role involves leading a high-performing team, shaping commercial plans, and aligning cross-functional efforts with global guidance to maximize brand performance.

You will build relationships with KOLs and HCOs, drive market insights, and advance omnichannel initiatives to meet business objectives in the Saudi market.

Qualifications

• Leads marketing and sales efforts for specified disease area.
• Develops strategies to transform treatment approaches in the therapy area.
• Drives brand performance through cross-functional integration and omnichannel tactics.

Responsibilities

• Lead a team of sales and marketing managers to achieve brand objectives.
• Define and execute the commercial strategy for products in KSA.
• Coordinate brand plan processes with cross-functional teams and SOPs.
• Build and maintain relationships with KOLs and HCOs to align with global guidance.
• Drive market insights, competitive analysis and performance monitoring.

Skills

Leadership

Strategic thinking

Omnichannel activation

Cross-functional collaboration

Job description

What you ll do

• Responsible for marketing amp sales of the specified disease area to support company objectives
• Develop and implement strategies to transform and shape the treatment of diseases in the specified therapy area
• Lead a team of sales and marketing managers to assure the brand business objectives attainment amp to identify opportunities issues and performance for the brand
• Lead the commercial strategy for the specified products at AstraZeneca Saudi Arabia
• Define brand priorities through the implementation of cross functional brand plan process considering company alliance amp SOP
• Lead cross functionally to ensure the effective workflow that match with the market nature dynamics focusing on market access opportunities
• Guarantee an effective product communication promotional supports and implementation of marketing plan to reach sales objectives margins Profits
• Assure the market analysis scenarios trend competitors etc and monitoring the quantitative and qualitative product perception
• Drive innovation digitalization in the business finding and implementing innovative approaches across marketing channels
• Maintain and develop the relationship with KOLs HCOs while aligning with Global International projects amp guidance
• Business Insights & Customer Focus.
• Managing complexity and decision quality.
• Cultivating innovation & Strategic mindset.
• Managing resources, execution & focusing on performance through setting accountabilities and influence.
• Building collaborative relationships.
• Optimizing diverse talent and recognizing the value of different perspectives and cultures.
• Influencing people through effective communication, driving engagement, vision and purpose.
• Overseeing Brand Lifecycle, Portfolio Expansion & Growth Planning including Omnichannel Engagement.
• Track record of building diverse, high-performing teams.

Internal candidates additional criteria

• 1+ years on the current role at AstraZeneca KSA with strong understanding of AZ ways of working, Code of Ethics, and governance.
• Demonstrated growth trajectory in talent reviews with solid management endorsements and no critical performance or compliance flags.
• Led at least one major innovative product or indication launch within AZ (or equivalent), covering pre launch shaping, go to market, access, omnichannel activation, and post launch optimization.
• Minimum 2 years combined Sales and Marketing exposure is a must