Senior Customer Insights Analyst — Lisbon (Hybrid) & AI Tools

SmartRecruiters, Inc.; Lisboa; Híbrido; EUR 45 000 - 75 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Hybrid work model

28 vacation days per year

Private health insurance (family cover

Meal/allowance benefits

AI tools access (Claude, SIXTGPT)

Resumo da oferta

SIXT is seeking a Senior Analyst in Customer Insights to transform data into actions across the customer journey. You will own end-to-end analytics on questions around acquisition, retention, cross-sell, upsell, churn, and lifetime value, and you will design experiments to optimize digital journeys and CRM campaigns.

You will build segmentation, churn models, and lifecycle frameworks, conduct deep-dive analyses across web, app, and stations, and develop dashboards enabling self-serve insights

Qualificações

• 3+ years of experience in customer, product, or growth analytics in an international environment.
• Strong SQL skills and experience with Python or R for analysis and modeling.
• Proficiency in BI tools and data storytelling for non-technical audiences.

Responsabilidades

• Own end-to-end analytics on customer questions like acquisition, retention, churn, LTV.
• Design, analyze, and operationalize experiments (A/B and multivariate tests).
• Build and maintain customer segmentations, churn models, and lifecycle frameworks.
• Conduct deep-dive analyses across web, app, and station touchpoints and link insights to business impact.
• Develop dashboards and metrics for self-serve insights for stakeholders.
• Present insights and recommendations to senior leaders for strategic initiatives.

Conhecimentos

SQL

Python or R

Experiment design

Data storytelling

Ferramentas

Tableau

Looker

Power BI

QuickSight

Descrição da oferta de emprego

SIXT is seeking a Senior Analyst in Customer Insights to transform data into actions across the customer journey. You will own end-to-end analytics on questions around acquisition, retention, cross-sell, upsell, churn, and lifetime value, and you will design experiments to optimize digital journeys and CRM campaigns.

You will build segmentation, churn models, and lifecycle frameworks, conduct deep-dive analyses across web, app, and stations, and develop dashboards enabling self-serve insights