AI-Driven B2B Lead Strategy & Automation Manager

Sixt; Almada; On-site; EUR 60,000 - 100,000; Full time

Job summary

SIXT in Lisbon invites experienced leaders to own the end-to-end B2B lead lifecycle—from generation to conversion. You will define segmentation, lead scoring, decision rules, and handover criteria, and build AI-driven automations to scale the process.

You will shape workflows for automated qualification, leverage frameworks like BANT/CHAMP/MEDDIC, and manage KPIs and revenue forecasting with cross-functional teams across Sales, Marketing and Product.

Job description

SIXT in Lisbon invites experienced leaders to own the end-to-end B2B lead lifecycle—from generation to conversion. You will define segmentation, lead scoring, decision rules, and handover criteria, and build AI-driven automations to scale the process.

You will shape workflows for automated qualification, leverage frameworks like BANT/CHAMP/MEDDIC, and manage KPIs and revenue forecasting with cross-functional teams across Sales, Marketing and Product.