Digital Campaign Activation & Alliances Lead

HP Inc.; Tlaquepaque; On-site; MXN 600,000 - 900,000; Full time

Job summary

HP Inc. in Mexico is seeking a Digital Marketing Activation Specialist to drive campaign activation and manage alliance-funded programs across our commercial business. You will ensure timely launches, on-brand assets, and compliant processes while coordinating with cross-functional teams.

This role suits detail-oriented marketers who thrive on multi-project coordination, stakeholder alignment, and turning planning into smooth execution from kickoff to launch.

Qualifications

• Four-year or graduate degree in Marketing, Business Administration, or related discipline.
• Typically has 4–7 years of work experience in segment marketing, channel marketing, partner marketing, or related field.

Responsibilities

• Manage alliance IDs and approval workflows, including Creative and UX approval.
• Validate funded campaign requirements, MDF/alliance budgets, OpEx alignment, and compliance.
• Coordinate with internal alliances, media, agency/content teams, and finance to resolve blockers quickly.
• Maintain campaign timelines, status documentation, QA checks, and pacing/reporting inputs.
• Build and improve repeatable activation processes for the team.

Skills

Alliance management

Campaign activation

Stakeholder coordination

Attention to detail

Budget governance

Education

Bachelor's degree in Marketing or related

Tools

MS Excel

Job description

HP Inc. in Mexico is seeking a Digital Marketing Activation Specialist to drive campaign activation and manage alliance-funded programs across our commercial business. You will ensure timely launches, on-brand assets, and compliant processes while coordinating with cross-functional teams.

This role suits detail-oriented marketers who thrive on multi-project coordination, stakeholder alignment, and turning planning into smooth execution from kickoff to launch.