Strategic Campaign Activation & Alliances Lead

Hewlett Packard Co.; Tlaquepaque; Hybrid; MXN 900,000 - 1,300,000; Full time

Job summary

Hewlett Packard Co. in Mexico seeks a Digital Marketing Activation and Alliances Lead to drive activation of digital campaigns and management of alliance-funded programs.

You will collaborate with Campaign Managers, Media teams, Alliance Marketing, Creative, UX, Finance and agency partners to ensure timely delivery, asset readiness, approvals, and compliant execution across initiatives. This role suits detail-oriented marketers who can coordinate multiple projects and stakeholders across

Qualifications

• Four-year or graduate degree in Marketing, Business Administration, or related field.
• Typically 4–7 years of experience in marketing or related field.
• Ability to manage alliance-funded programs and budgets.

Responsibilities

• Manage alliance IDs and approval workflows, including Creative and UX approval.
• Validate funded campaign requirements, MDF/alliance budgets, OpEx alignment, and compliance.
• Coordinate with internal alliances, media, agency/content teams, and finance to resolve blockers quickly.
• Maintain campaign timelines, QA checks, and pacing/reporting inputs.
• Build and improve repeatable activation processes for the team.

Skills

Alliance management

Campaign activation

Budget governance

Stakeholder coordination

Campaign QA

Education

Marketing or Business degree

Job description

Hewlett Packard Co. in Mexico seeks a Digital Marketing Activation and Alliances Lead to drive activation of digital campaigns and management of alliance-funded programs.

You will collaborate with Campaign Managers, Media teams, Alliance Marketing, Creative, UX, Finance and agency partners to ensure timely delivery, asset readiness, approvals, and compliant execution across initiatives. This role suits detail-oriented marketers who can coordinate multiple projects and stakeholders across