Social Media Specialist (Native English Speaker)

WP LAVORI IN CORSO SRL; Bologna; In loco; EUR 30.000 - 45.000; Tempo pieno

Descrizione del lavoro

A leading fashion marketing agency in Bologna is seeking a Social Media Specialist to manage and enhance brand presence across social channels. The ideal candidate has native English skills, a passion for fashion, and at least 3 years of social media management experience. Responsibilities include editorial planning, content management, community engagement, and performance tracking. This full-time role requires creative flair and strong analytical abilities. You will collaborate closely with the marketing and creative teams.

Competenze

• Native English speaker with good command of Italian.
• 3+ years proven experience in social media management.
• Ability to manage multiple accounts and brand identities simultaneously.

Mansioni

• Define and implement editorial calendars for multiple brands.
• Write engaging English copy adapting to each brand's voice.
• Track and analyze key social media KPIs.

Conoscenze

Social Media Management

Copywriting

Photography

Hootsuite

Facebook Advertising

SEO

Strumenti

Canva

Adobe Express

Meta Business Suite

Descrizione del lavoro

Join us and help tell our story to the world . Be part of the team bringing fashion and lifestyle culture online every day.

We are looking for a native English-speaking Social Media Specialist with proven experience in managing social media channels and a strong passion for fashion lifestyle art and music.

As part of the Marketing Department and in close collaboration with the Creative Team you will be responsible for developing and implementing editorial and communication strategies for our brands on an international scale.

This role involves managing multiple social accounts across our brand portfolio and requires excellent copywriting skills in English as well as a good level of Italian for internal coordination.

Key Responsibilities

Editorial Planning & Strategy

• Define plan and implement monthly editorial calendars for multiple brands.
• Identify the most relevant social channels for each brand (Instagram TikTok LinkedIn Facebook YouTube etc.).
• Develop both organic and paid social strategies aligned with brand and business objectives.
• Stay up to date with emerging trends to maximize ROI and identify new opportunities.

Content Management

• Oversee daily publishing and posting ensuring consistency in tone style and visuals.
• Write engaging English copy (native level) adapting to each brands unique voice.
• Collaborate with external agencies for creative content production (photo video campaigns) managing briefs timelines and deliverables.
• Coordinate with the in-house design team for content adaptations and production.

Community Management

• Monitor moderate and engage with online communities across channels.
• Manage conversations respond to comments and foster authentic engagement.

Performance & Reporting

• Track and analyze key social media KPIs (reach engagement follower growth conversions etc.).
• Produce regular reports with actionable insights and strategic recommendations.
• Apply strong analytical and problem-solving skills to data interpretation.

Paid Social

• Support the planning and execution of paid social campaigns in collaboration with media agencies.
• Contribute to budget allocation audience targeting and creative optimization.

Requirements

• Native English speaker (mandatory) with good command of Italian.
• 35 years proven experience in social media management preferably in fashion lifestyle or creative agencies.
• Ability to manage multiple accounts and brand identities simultaneously.
• Deep knowledge of Instagram TikTok LinkedIn Facebook and YouTube best practices.
• Hands-on experience with social media management tools (e.g. Hootsuite Later Sprout Meta Business Suite).
• Strong analytical skills with a data-driven mindset.
• Creative flair and strong aesthetic sensibility for visual content.
• Familiarity with design tools such as Canva or Adobe Express.
• Passion for fashion lifestyle art and music.
• Collaborative mindset with excellent stakeholder management skills.

Location & Reporting

• Full-time role based in Bologna.
• Part of the Marketing Department working closely with the Creative Team.
• Reporting directly to the Head of Marketing & E-Commerce.

We are an equal opportunity employer and value diversity. All employment decisions are made without regard to gender ethnicity religion age sexual orientation disability or any other protected characteristic.

Key Skills

Marketing,Photography,Facebook Advertising,Hootsuite,Social Listening,SEO,Web Design,Adobe Photoshop,Social Media Management,Copywriting,Wordpress,Writing Skills

Employment Type: Full Time

Experience: years

Vacancy: 1