Senior Performance Marketing Manager (m/f/d)

COMMON; Milano; Ibrido; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A flexible housing company is seeking a Senior Performance Marketing Manager to lead innovative marketing strategies aimed at driving customer acquisition and revenue growth. This role involves campaign ownership across multiple channels, collaboration with cross-functional teams, and managing substantial marketing budgets. The ideal candidate has over 5 years of performance marketing experience and a strong analytical background. Emphasizing a hybrid work model, the company promotes flexibility and career growth in a dynamic environment.

Servizi

Welcome Package

Team Events

Hybrid Work

Career Growth

Habyt Fellowship Program

Mental Health support

Employee Discount

Competenze

• 5+ years of experience in performance marketing, focusing on customer acquisition.
• Proven track record of successful performance marketing campaigns across multiple channels.
• Excellent analytical skills to drive data-based decisions.

Mansioni

• Develop and execute performance marketing strategies to achieve growth goals.
• Implement A/B testing frameworks for campaign optimization.
• Collaborate with teams to align campaigns with company objectives.

Conoscenze

Performance marketing

Strategic leadership

Analytical skills

Campaign management

Cross-functional collaboration

Formazione

Bachelor's degree in marketing, business, or related field

Strumenti

Google Tag Manager

BI tools

Descrizione del lavoro

About the role

Housing is hard. One size rarely fits all, and it's a hell of a process. As the largest flexible housing company globally, Habyt’s mission is to provide access to housing anywhere, for everyone. Our drive is to create solutions with a digital-first approach, making every move easy, and every house a home. If you are passionate about real estate and would like to join a dynamic, talented, and diverse team of professionals from all around the world — you are in the right place!

We are on a steep growth curve and are looking for a Senior Performance Marketing Manager to integrate our global team. As the Senior Performance Marketing Manager, you will be a strategic leader and a hands-on doer, taking ownership of campaigns and driving customer acquisition and revenue growth through innovative performance marketing strategies across all channels, including paid search, social media advertising, display advertising, and affiliate marketing.

If interested, please send us your most updated CV in English.

Your Responsibilities

• Ideate, develop, and execute performance marketing strategies to achieve customer acquisition and revenue growth goals on Google and Meta ads platforms and across our channel partner ecosystem.

• Design, implement, and rigorously manage A/B testing frameworks for core campaign variables (e.g., budget levels, bidding strategies, pricing elasticity) to drive incremental growth.

• Establish and maintain automated, high-fidelity reporting dashboards that provide actionable insights to senior leadership, leveraging AI and BI tools.

• Initially, manage campaigns yourself across multiple channels, including paid search, social media advertising, display advertising, and affiliate marketing

• Innovate and experiment with new channels and tactics to drive incremental growth, improve campaign performance, and scale ideas across multiple markets

• Collaborate with cross-functional teams, including product, data analytics, and creative, to develop and execute campaigns that align with company objectives

• Manage a significant performance marketing budget and provide regular reporting on campaign performance to senior leadership

• Stay up-to-date with industry trends and best practices to identify new opportunities for growth

Your Qualifications

• Bachelor's degree in marketing, business, or a related field

• 5+ years of experience in performance marketing, with a focus on customer acquisition and revenue growth

• Proven track record of developing and executing successful performance marketing campaigns across multiple channels, including Google and Meta related channels

• Ability to manage campaigns independently before building and leading a team

• Experience managing large budgets and providing regular reporting on campaign performance to senior leadership

• Excellent analytical skills and the ability to use data to drive decisions

• Proven ability to translate complex data analysis into clear, strategic business insights and tactical action plans for campaign optimization

• Martech acumen: you are proficient in using tools such as Google Tag Manager to ensure compliant and effective use of data for performance enhancement purposes

• Good communication and strong collaboration skills, with the ability to work cross-functionally to achieve objectives

• Motivation to join an ambitious company and be a part of building a category leader

What we offer

• Welcome Package: Start your journey with us fully equipped—Habyt swag and all the tech you need from day one.

• Team Events: Connect and have fun with your colleagues at our regular, lively company events.

• Hybrid Work: We believe in flexibility and connection, promoting a positive work environment for everyone. With our hybrid model, you will work both from home and our centrally located office in the city.

• Career Growth: From performance development plans to feedback sessions and competency matrices, we're here to help you grow and develop your skills even further.

• Habyt Fellowship Program: Work from any Habyt location and get to know the team in other countries.

• Mental Health: Enjoy free access to the Calm App, plus subsidized membership for ClassPass and Urban Sports Club.

• Employee Discount: Unlock 25% off when staying at a Habyt Flex property, and enjoy exclusive rates for our coliving homes.

• Have an impact: Join a fast-growing company and be part of a diverse, international, and talented team. Together we are revolutionizing the housing market!