Senior CRM Leader – Data-Driven, Hybrid (Milan)

Venchi; Milano; In loco; EUR 60.000 - 80.000; Tempo pieno

Descrizione del lavoro

A renowned chocolate and gelato company is seeking a Senior CRM Manager in Milan to lead its CRM strategy. The role involves enhancing customer engagement, optimizing campaigns through data analysis, and managing a high-performing team. Ideal candidates should have 7–10 years of CRM experience, strong leadership abilities, and fluency in Italian and English. The position offers flexible working conditions and a range of employee benefits.

Servizi

Annual results-based bonus

Flexible working hours

30% in-store discount

Access to comprehensive welfare platforms

Additional private health insurance

Competenze

• 7–10 years of experience in CRM strategy and execution, ideally in customer-centric and fast-paced industries.
• Proven track record in leveraging data and analytics to drive actionable insights.
• Experience in managing complex, multi-market projects.

Mansioni

• Define and implement a comprehensive CRM strategy.
• Monitor and analyze performance throughout the customer lifecycle.
• Manage the planning, deployment and analysis of CRM campaigns.
• Drive the development and adoption of advanced CRM tools.
• Collaborate with cross-functional teams to align CRM strategies.

Conoscenze

CRM strategy and execution

Data analytics

Project management

Communication skills

Leadership capabilities

Fluency in Italian

Fluency in English

Formazione

Background in marketing, business, communication, or management engineering

Strumenti

CRM tools and marketing automation platforms

Microsoft Dynamics

Descrizione del lavoro

A renowned chocolate and gelato company is seeking a Senior CRM Manager in Milan to lead its CRM strategy. The role involves enhancing customer engagement, optimizing campaigns through data analysis, and managing a high-performing team. Ideal candidates should have 7–10 years of CRM experience, strong leadership abilities, and fluency in Italian and English. The position offers flexible working conditions and a range of employee benefits.