Youth Marketing Lead: Campaigns & CRM Growth

Art Fund; City Of London; On-site; GBP 55,000; Full time

Job summary

A leading arts charity in the UK is seeking a Youth Marketing Lead to oversee marketing initiatives for youth-focused programs. This role involves developing and implementing multi-channel campaigns aimed at increasing engagement and retention of younger audiences. The successful candidate will have proven experience in campaign delivery and product development, alongside strong leadership skills. Competitive benefits include generous annual leave and pension contributions.

Benefits

Generous annual leave

Free National Art Pass

Life Assurance

Pension contributions

Season Ticket Loan

Qualifications

• Proven success in delivering multi-channel campaigns for youth and membership audiences.
• Experience in product development and strategic planning.
• Strong skills in data-driven marketing and CRM strategies.

Responsibilities

• Support growth and marketing of Student Art Pass and Teacher Art Pass.
• Deliver multi-channel campaigns to drive recruitment and retention.
• Build partnerships with educational institutions and youth organizations.
• Lead and mentor the youth marketing team.

Skills

Multi-channel campaign delivery

Product development

Data analysis and segmentation

Leadership skills

Stakeholder management

Inclusive marketing

Job description

A leading arts charity in the UK is seeking a Youth Marketing Lead to oversee marketing initiatives for youth-focused programs. This role involves developing and implementing multi-channel campaigns aimed at increasing engagement and retention of younger audiences. The successful candidate will have proven experience in campaign delivery and product development, alongside strong leadership skills. Competitive benefits include generous annual leave and pension contributions.