Syndication Manager

Hello Limited; City Of London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading media company in London is seeking a highly analytical Syndication Manager to lead their Syndication strategy, especially on the Apple News platform. The successful candidate will focus on maximizing audience engagement and revenue, utilizing their deep understanding of content management. This full-time role includes responsibilities like developing strategies, collaborating with editorial teams, and overseeing syndication performance metrics. A proactive mindset and strong analytical skills are essential to succeed in this position.

Benefits

25 days annual leave

Birthday off

Private Medical Scheme

Employee Assistance Programme

Life Assurance (6 × salary)

Generous employer pension contributions

Group Income Protection Scheme

Qualifications

• Strong analytical ability to transform data into insights.
• Proven success in audience growth or revenue generation on digital platforms.
• Comfortable working with forecasting models and performance data.
• Excellent communication skills for presenting to leadership.
• Proactive mindset to collaborate across diverse teams.

Responsibilities

• Develop and execute strategy for Apple News to enhance reach and revenue.
• Lead the company’s subject-matter on Apple News content policies and updates.
• Collaborate with editorial teams to optimize content for Apple News.
• Conduct A/B testing to improve key performance metrics.
• Oversee performance metrics and analysis for Apple News.
• Manage revenue forecasting and support commercial insights.
• Extend oversight to all syndication partners and maintain best practices.
• Drive audience growth and revenue across syndication platforms.
• Lead reporting on syndication performance and insights.

Job description

Your mission

We are seeking a highly analytical and results-driven Syndication Manager to lead our Syndication strategy and operations with a focus on the Apple News platform. This role is responsible for maximizing our reach, engagement, and revenue. The ideal candidate will possess a deep understanding of content management, digital analytics, and the Apple News Publisher tools and policies.

This role is full time with three days in the London office (Tuesday, Wednesday and Thursday). To apply please send in your CV and a covering letter.

Key Responsibilities

Apple News

• Develop and execute a clear strategy for Apple News to maximise readership, engagement, and revenue.
• Act as the company’s subject-matter lead on Apple News policies, best practice, platform updates, and performance drivers.
• Collaborate with editorial teams to optimise content, packaging, headlines, and imagery for Apple News consumption.
• Conduct ongoing A/B testing to improve CTR, follows, dwell time, and referral traffic to owned properties.
• Own Apple News performance metrics — UVs, Time Spent, Follows, CTR, page views, and revenue — providing analysis and recommendations to editorial and leadership.
• Oversee revenue forecasting for Apple News+ and support commercial teams with insights into performance and opportunity.
• Work in collaboration with editorial teams who already hold relationships with Apple’s Publisher Partnerships and Technical Support teams.

Syndication Expansion (across all partners)

As the role expands, you will:

• Extend oversight to all syndication partners (e.g., SmartNews, Newsbreak, Microsoft Start, and others).
• Build and maintain best-practice guidelines for each platform, ensuring consistency across editorial and product workflows.
• Drive audience growth, engagement, and revenue across syndication as a whole.
• Manage pipeline reporting, forecasting, and performance tracking for the syndication department.
• Strengthen relationships with current and future syndication partners, identifying new opportunities and improvements.
• Lead weekly, monthly, and quarterly reporting on syndication performance, delivering clear, actionable insights.
• Identify and support new revenue streams based on platform innovation, editorial trends, and audience behaviour.
• Work cross-functionally with Editorial, Product, Commercial, Ad Sales, SEO, and Engineering teams to support platform-specific initiatives.

Your profile

• Strong analytical ability, capable of turning complex data into clear insights and business recommendations.
• Demonstrated success in driving audience growth, engagement, or revenue across digital platforms.
• Strong commercial awareness, comfortable working with forecasting models and performance data.
• Excellent communication skills, with the ability to present insights and recommendations to senior leadership.
• A proactive, solutions-focused mindset, able to collaborate across editorial, commercial, and technical teams.

Experience

• Significant experience in content syndication, digital media partnerships, audience development, or platform distribution.

Qualifications

Relevant experience is desirable.

Benefits

• 25 days annual leave per year
• Your birthday off
• Private Medical Scheme
• Employee Assistance Programme
• Life Assurance (6 × salary)
• Generous employer pension contributions
• Group Income Protection Scheme