Social Media and Influencer Manager - Home and Clothing - 13 Month Parental Leave Cover

Tesco; Welwyn Garden City; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading British retailer seeks a Social Media and Influencer Manager for their Home & Clothing Brand and Marketing team. This role involves shaping the content strategy, managing social media platforms, and ensuring strong collaborative efforts with external agencies. The ideal candidate will possess expertise in social marketing, content production, and agency management. Excellent benefits include annual bonuses, private medical insurance, and generous leave policies.

Benefits

Annual bonus scheme of up to 20% of base salary

Holiday starting at 25 days plus a personal day

Private medical insurance

26 weeks maternity and adoption leave

Free 24/7 virtual GP service

Qualifications

• Expertise in paid owned and earned social and influencer marketing.
• Strong content and production capabilities.
• Experience in managing agency partnerships and briefings.
• Good commercial acumen.
• Ability to manage teamwork and stakeholders effectively.

Responsibilities

• Ownership of social, influencer, and content strategy and planning.
• Briefing social media agencies and managing their output and effectiveness.
• Management of social media platforms for consistent brand tone of voice.
• Developing social paid media allocation for campaigns.
• Managing budgets across agency fees and production.

Skills

Data and Insight competency

KPI and measurement understanding

Briefing and agency management

Content and Production

Job description

About the role

We’re looking for a Social Media and Influencer Manager to join our Home & Clothing Brand and Marketing team. This is a fantastic opportunity to take ownership of customer‑facing content across our Owned, Earned and Paid social channels - working with influencers, content creators, and agency partners to bring our brand to life.

As the go‑to expert, you’ll shape strategy, deliver standout campaigns, and often take the first step into managing projects or people. Collaborating closely with teams across Tesco, Clothing & Home, you’ll play a key role in driving creative, impactful content that connects with millions of customers.

You will be responsible for

• Ownership of the Social, Influencer and Content strategy and planning.
• Briefing social media agency(s) on brand & seasonal campaigns, product campaigns, and reactive content. Accountable for managing agency RTB’s, feedback, output and effectiveness in line with agreed SOW and budgets.
• Management of the social media platforms for Home and/or Clothing including consistent brand TOV, community engagement, security and risk.
• Oversee strategy and content optimisation for all brands for the key Social Media platforms.
• Own the end-to-end management of digital content across our social media platforms in partnership with agencies.
• Work with the internal media team and agencies to develop the social paid media allocation for paid campaigns.
• Own and develop the paid influencer plan, content and execution in partnership with agencies.
• Guardianship of brand tone of voice across all influencer marketing content.
• Setting clear KPI’s and measurement to track efficiency.
• Managing budgets across agency fees, production and paid media.
• Working cross functionally through the broader customer team, product teams and external agencies.
• Following our Business Code of Conduct and always acting with integrity & due diligence.

Operational skills relevant for this job

• Data and Insight competency
• KPI and measurement understanding
• Briefing and agency management
• Content and Production

Experience relevant for this job

• Paid owned and earned social and influencer marketing expert
• Content and Production expert
• Agency partnership, briefing and management.
• Commercial acumen
• Teamwork and stakeholder management

What’s in it for you

We’re all about the little helps. That’s why we make sure our Tesco colleague benefits package takes care of you – both in and out of work. Click Here to find out more!

• Annual bonus scheme of up to 20% of base salary
• Holiday starting at 25 days plus a personal day (plus Bank holidays)
• Private medical insurance
• 26 weeks maternity and adoption leave (after 1 years’ service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave
• Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing

About us

Tesco has become a market leader by doing the little things that really matter for our customers and colleagues.

It’s part of what makes Tesco such a great place to work, and we’re proud to have been accredited as one of Britain’s Top Employers again this year.

We're the UK's number one retailer and we pride ourselves on offering a great shopping experience. We are passionate about our food, merchandise and services and will always try to get things right for our customers.

But did you know we also offer great job opportunities? With stores, distribution centres and offices across the UK, and a vast variety of roles, we are always looking for people who have a hunger to work with customers and colleagues across our exciting business.

We believe in treating each other with respect and giving everyone an equal opportunity to get on. It's our people that make the difference every day - helping us make a difference for our customers

Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details before your agreed start date.

For more information about us please visit www.tescoplc.com