Senior Product Manager at AdTech Scale Up (Remote)

Grey Matter Recruitment; Bury; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

An innovative AdTech company in the UK seeks a Senior Product Manager to lead product strategy and drive performance-focused solutions. You will oversee product delivery, collaborate with various teams, and manage a Product Owner. Ideal candidates should have over 5 years of experience in product management and AdTech, with a strong track record in launching B2B SaaS products. The company offers a flexible working environment and opportunities for leadership in a rapidly scaling organisation.

Benefits

Flexible / remote working environment

Leadership responsibility

Opportunity to influence strategy

Qualifications

• 5+ years of product management and AdTech experience.
• Strong track record launching successful B2B SaaS products.
• Exceptional communication across technical and non-technical audiences.

Responsibilities

• Lead product strategy and own MVP delivery.
• Partner with Sales for alignment with customer needs.
• Conduct customer discovery across multiple verticals.

Skills

Product management

AdTech experience

Communication skills

Data-driven decision-making

Analytical mindset

Tools

Google Ads reporting

Looker

FullStory

Job description

Our client, an innovative and fast-growing AdTech company, is seeking a Senior Product Manager to drive the next stage of their product evolution. This organisation is a leader in digital advertising protection and performance intelligence, helping global brands maximise ROI across Google PPC, PMAX, and Affiliate Marketing channels.

The Role :

Reporting directly to the Chief Product Officer, you will take full ownership of product strategy, MVP planning, and launch execution. You’ll also manage a Product Owner and collaborate closely with Engineering, Sales, Marketing, and Customer Success. You’ll help shape the roadmap as the business expands its offering across e-commerce, retail, travel, gaming, and financial services - building products that deliver measurable improvements in advertising performance and revenue impact.

Key Responsibilities

• Lead product strategy as the company evolves into optimisation and performance-focused solutions
• Own MVP definition, delivery, and market rollout
• Partner closely with Sales to ensure alignment with customer needs and commercial opportunities
• Deliver high-impact product launches with strong value propositions
• Present roadmaps, feature specs, and performance insights to internal and external stakeholders
• Maintain deep market and competitive intelligence across the AdTech ecosystem
• Manage and mentor a Product Owner
• Conduct customer discovery across multiple verticals
• Define and track KPIs related to adoption, performance, and satisfaction

Desired Experience :

• 5+ years of product management and 5+ years of AdTech experience (concurrent experience acceptable)
• Strong track record launching successful B2B SaaS products
• Deep understanding of Google Ads, PPC, PMAX, affiliate ecosystems, and advertising optimisation
• Strong command of key advertising metrics (ROAS, CPC, CAC, CTR, CPM, CVR, LTV, etc.)
• Experience with analytics tools such as Google Ads reporting; Looker or FullStory is a plus
• Exceptional communication skills across technical and non-technical audiences
• Experience managing direct reports
• Strong analytical mindset and data-driven decision-making
• Understanding of API integrations and Agile methodologies

Bonus :

• Experience building optimisation or AI / ML-powered AdTech solutions
• Background growing products across multiple verticals
• Industry thought leadership or published content
• Experience working with enterprise clients and complex sales cycles
• Previous startup or scale-up experience
• Google Ads certifications

What's on offer :

• Direct partnership with the Chief Product Officer
• Leadership responsibility with a growing team
• Opportunity to influence strategy in a rapidly scaling AdTech organisation
• Flexible / remote working environment
• A collaborative, high-performing culture