Senior Digital Marketing Manager

The Talent Set; City Of London; Hybrid; GBP 44,000 - 51,000; Full time

Job summary

A leading recruitment agency is seeking an Interim Senior Digital Marketing Manager to lead paid digital marketing efforts for a charity. You will manage a significant media budget, optimize campaigns, and support the charity's strategic goals in a hybrid work environment. Candidates should have strong experience in digital fundraising and proven leadership skills. Competitive salary offered is between £44,000 and £51,000.

Qualifications

• Proven experience in planning, executing, and optimising digital marketing campaigns.
• Strong expertise in paid digital advertising including PPC and programmatic channels.
• Ability to manage sizeable budgets and deliver measurable ROI.

Responsibilities

• Develop, optimise, and manage impactful paid digital campaigns.
• Oversee a media budget of over £1M.
• Collaborate to support revenue and audience engagement targets.
• Manage relationships with internal teams and external media agencies.
• Lead and develop a team of digital marketing professionals.

Skills

Large-scale digital marketing campaigns

Paid digital advertising

Budget management

Leadership

Data analytics

Collaboration

Job description

Interim Senior Digital Marketing Manager

The Talent Set are delighted to partner with their client on a notable Interim Senior Digital Marketing Manager role. This pivotal position involves leading paid digital marketing efforts to drive brand awareness and digital fundraising growth, ensuring a seamless supporter experience aligned with organisational goals.

Key Responsibilities

• Develop, optimise, and manage creative, impactful paid digital campaigns across channels, promoting the charity's mission and engaging target audiences.
• Oversee a media budget of over £1M, maximising campaign efficiency and ensuring strong return on investment aligned with organisational objectives.
• Collaborate in delivering the digital segment of the charity s strategic growth plan, supporting revenue, brand, and audience engagement targets.
• Drive integrated marketing efforts across Owned, Earned, Shared, and Paid channels, ensuring consistency and maximising campaign impact.
• Manage relationships with internal teams and external media agencies to deliver measurable results and evolve reporting and optimisation practices.
• Lead and develop a team of digital marketing professionals, fostering a data‑driven culture with an emphasis on audience insights and continuous improvement.
• Ensure compliance with relevant regulations and uphold the organisation s values in all communications and campaigns.
• Support cross‑departmental collaboration to enhance supporter journeys and campaign effectiveness.

Person Specification

• Proven experience in planning, executing, and optimising large‑scale digital marketing campaigns, particularly in digital fundraising or non‑profit sectors.
• Strong expertise in paid digital advertising, including social media, PPC, display, and programmatic channels.
• Demonstrable ability to manage sizeable budgets and deliver measurable ROI.
• Leadership skills with experience managing and developing teams of marketing professionals.
• Excellent collaboration and stakeholder management skills, with a strategic mindset.
• Knowledge of data analytics, reporting tools, and a commitment to a data‑informed approach.
• Familiarity with compliance standards related to digital advertising, data protection, and fundraising regulation.

What s on Offer

Salary: £44,000-51,000

Location: Hybrid, London (flexible, This role requires on-site presence to collaborate effectively with internal teams and external partners)

Contract length: Till January 2027

How to Apply

To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity

The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.