Senior Customer Analyst

TJX EUROPE; Watford; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading retail company is seeking a Senior Customer Analyst to manage and deliver analytics projects for the Brand and Marketing department. The role requires strong analytical skills, particularly in SQL, and familiarity with tools like Power BI and Google Analytics. The successful candidate will independently identify and deliver customer insights, supporting innovation in marketing strategies and understanding customer behavior. This position offers opportunities for growth and development within the analytics team.

Benefits

Competitive salary and benefits

Opportunities for growth

Recognition

Qualifications

• Excellent analytical skills including advanced SQL skills.
• Knowledge of Power BI and Google Analytics highly beneficial.
• Experience of Python preferable.
• Confident with conducting tests to evaluate success of marketing campaigns.
• Solid management skills and experience prioritising multiple projects simultaneously.
• Ability to build effective working relationships with internal stakeholders.

Responsibilities

• Support the Customer Analytics Manager in the execution of the wider analytics strategy.
• Independently identify, manage, and deliver customer analytics projects.
• Deliver clear and actionable insights to both marketing and the wider business.
• Help develop analytical models to support innovative personalisation strategies.
• Continuously seek to enhance customer data and identify process improvements.

Skills

Advanced SQL skills

Knowledge of Power BI

Google Analytics

Experience of Python

A/B testing

Supporting marketing strategy

Excellent communication

Strong team player

Job description

Job Description:

The Senior Customer Analyst is responsible for managing and delivering analytics projects for the Brand and Marketing department and the wider business. This includes developing in depth customer level analysis across both the TK Maxx and Homesense brands in Europe. The role will support the Customer Analytics Manager in the execution of the marketing analytics strategy. The Senior Customer Analyst will also be responsible for helping to nurture and develop talent in the team.

The Role:

This role requires a good understanding of customer analytics, customer behaviour and data modelling. The successful candidate will be able to analyse large volumes of data from multiple systems. Activities will include working with key partners to develop analytical briefs and hypothesis, acting on these briefs to complete analysis and identify business opportunities, presenting findings in a simple and engaging way to a wide range of customers and where necessary developing scalable analytical models to implement into business as usual activities.

An important aspect of this role is being inquisitive to find opportunities to improve our current marketing processes through the use of data. To enhance our understanding of the customer we are continually increasing both volumes and sources of customer data across Europe. This is an exciting opportunity to combine loyalty, ecommerce and behavioural data to drive innovation across the business.

What you'll do:

• Support the Customer Analytics Manager in the execution of the wider analytics strategy.
• Independently identify, manage, and deliver customer analytics projects to meet defined business objectives.
• Undertake analytical projects that range from descriptive to predictive analysis.
• Deliver clear and actionable insights to both the marketing function and the wider business.
• Improve the businesses understanding of our customers and their journeys.
• Help develop analytical models to support innovative personalisation strategies.
• Support innovation initiatives by measuring all of marketing's test and learn activities.
• Continuously seek to enhance our data and identify process improvements in how we utilise it.
• Support in the development and implementation of customer behavioural reports.
• Act as knowledge champion sharing analytics knowledge and techniques across the wider function.

What you'll bring:

• Excellent analytical skills including advanced SQL skills.
• Knowledge of Power BI and Google Analytics highly beneficial.
• Experience of Python preferable.
• Confident with conducting tests to evaluate success of marketing campaigns eg A/B testing
• Experience of supporting marketing strategy creation, working with paid media teams would be advantageous
• Solid management skills and experience prioritising multiple projects simultaneously.
• Excellent communication skills with the ability to translate complex topics in a simple and meaningful way.
• Ability to build effective working relationships with internal stakeholders and external partners.
• Strong team player with inquisitive personality.

You must have the legal right to work in the country you are applying to.

We consider all applicants for employment without regard to age, disability, gender, gender reassignment, marriage and civil partnerships, pregnancy and maternity, race, religion or belief and/or sexual orientation.

As proud as we are of our past success, it's our future that excites us most. We strive to provide opportunities for growth, recognition and a competitive salary and benefits package. Share our determination to think bolder and bigger, and be part of our future.

Address:

73 Clarendon Road

Location:

EUR Home Office Watford GB