Sales Trainer

Charity Link; Luton; On-site; GBP 30,000 - 40,000; Full time

Job summary

An impactful charitable organization in the UK is seeking a Field Sales Trainer to coach and support new fundraisers on the ground. The role involves delivering hands-on training in real fundraising settings, fostering skills through in-the-field interactions. The ideal candidate should have face-to-face sales experience, strong communication skills, and a flexible approach to work, preparing to travel across various regions. This position offers a chance to inspire meaningful giving while making a tangible difference.

Qualifications

• Experience in face-to-face sales or fundraising, ideally with coaching/training experience.
• Confident communicator with strong observation and feedback skills.
• Comfortable working outdoors and traveling frequently.
• Flexible, organized, and proactive—you thrive on variety.
• Passionate about supporting others to grow.

Responsibilities

• Deliver in-field, face-to-face coaching to new and experienced fundraisers.
• Role-model best practice in real sales environments.
• Lead hopover sessions to provide targeted short-term support.
• Support fundraisers struggling with performance.
• Deliver engaging webinars and roll out new campaigns.

Skills

Face-to-face sales experience

Strong communication skills

Observation and feedback skills

Flexibility and organization

Tech confidence with Zoom and Teams

Job description

At Charity Link, we connect people with causes that change lives. Our nationwide team of passionate fundraisers engage the public in meaningful conversations that inspire long-term giving for some of the UK’s most impactful charities.

We’re proud of our people-first culture, where empathy, integrity, and purpose fuel high performance. Now, we’re looking for a Field Sales Trainer to help new fundraisers succeed from day one.

The Role

As a Sales Trainer, you’ll play a vital role in setting our new fundraisers up for success. Working face-to-face in real fundraising environments, you’ll coach new starters during their first three months, guiding them through hands‑on development at private sites and residential areas.

This is a field‑based role with regular travel across regions. You’ll model what great looks like: smart working habits, mental resilience, and exceptional communication skills. There will also be some weekend working and occasional overnight stays away, depending on business needs, so a flexible and proactive approach to planning your time is key.

What You’ll Do

• Deliver in‑field, face‑to‑face coaching to new and experienced fundraisers
• Role‑model best practice in real sales environments (home‑to‑home & private site fundraising)
• Lead hopover sessions to provide targeted short‑term support
• Support fundraisers struggling with performance, offering coaching and constructive feedback
• Deliver engaging webinars and help roll out new campaigns
• Provide reports and insights to your manager on progress and performance

What We’re Looking For

• Experience in face‑to‑face sales or fundraising, ideally with coaching/training experience
• A confident communicator with strong observation and feedback skills
• Someone comfortable working outdoors and travelling frequently
• Flexible, organised, and proactive—you thrive on variety
• Passionate about supporting others to grow
• Tech‑confident, with experience using Zoom, Teams, and online training tools

It’s a Great Fit If You...

• Believe the best training happens in the field
• Love travel, variety, and being where the action is
• Are resilient, supportive, and hands‑on
• Understand the power of habits, structure, and smart hours in driving results

Bonus Points For...

• Experience in the charity/third sector
• Knowledge of door‑to‑door or private site fundraising
• Designing e‑learning or blended training content
• Recognised training/coaching qualifications (e.g. TAP, ILM, CIPD)

Ready to empower others while doing work that matters?

Apply now to start your journey