Sales Director - Laundry, Cleaning & Home Products

Martin Veasey Talent Solutions; Guildford; Remote; GBP 75,000 - 85,000; Full time

Job summary

A leading recruitment agency is seeking an experienced Sales Director to drive growth in the UK Grocery Retail sector for two premium household brands. The ideal candidate will possess strong sales leadership and P&L management skills, alongside extensive experience in branded goods and grocery retail. This remote role offers a competitive salary of £75,000 - £85,000 plus a 25% bonus and comprehensive benefits.

Benefits

Company Car

Private healthcare

Pension scheme (8-10% employer contribution)

32 days holiday

Qualifications

• Proven background in branded household goods sales.
• Experience in UK grocery retail and multi-channel sales.
• Strong negotiation and influencing skills at senior retail level.

Responsibilities

• Lead high-performing Key Account Managers to achieve sales objectives.
• Manage key accounts at senior buyer and category director level.
• Drive P&L performance for a multi-million retail business.

Skills

Sales leadership

P&L management

Negotiation skills

Relationship building

Team coaching

Education

Graduate calibre

Job description

Overview

Sales Director - Laundry, Cleaning & Home Products

"Lead the UK growth of a premium, market-leading global brand into the Grocery Retail sector UK & Ireland"

Base Salary: £75,000 - £85,000 + 25% Bonus + Company Car + Benefits

Location: Remote - Monthly HQ Meetings (North West)

The Role

Reporting to the General Manager UK & Ireland, you will:

• Lead, coach, and inspire a team of high-performing Key Account Managers, ensuring clear objectives, professional development, and commercial success.
• Operate as a hands-on "player-coach", personally managing key national grocery accounts at senior buyer and category director level.
• Drive P&L performance for a £multi million retail business, delivering channel growth strategies across grocery, discounters, DIY, and online (including Amazon).
• Win new listings, expand distribution, close range gaps, and strengthen brand presence in-store.
• Collaborate cross-functionally with category, marketing, and supply chain teams to launch innovative NPD and deliver impactful category plans.
• Represent the UK business within a pan-European, matrix environment, influencing group strategy while tailoring plans to the UK market.

About You

We are seeking a graduate calibre, strategic sales leader with:

• A proven background in non-food general household or general merchandise branded goods - ideally from a market leader or top 5 category brand.
• Experience selling branded household goods, health and beauty, laundry, cleaning, baby care, or other branded general merchandise.
• Experience selling into UK grocery and multi-channel retail, including discounters, DIY, and e-commerce. Grocery sector experience is a prerequisite.
• Strong P&L management skills and a track record of sustained revenue and margin growth.
• Leadership credentials in developing, coaching, and inspiring high-performance sales teams.
• A balance of hunter and farmer skills - protecting and growing existing business while opening new accounts and channels.
• Pan-European or multinational matrix experience, with the ability to influence and collaborate across functions and geographies.
• Exceptional negotiation, relationship-building, and influencing skills at senior retail level.

The Offer

• Base Salary: £75,000 - £85,000 (DOE)
• Bonus: Up to 25% (based on personal, UK, and European performance)
• Company Car: Premium brand or allowance (£6-8k)
• Benefits: Private healthcare, pension (8-10% ER), life assurance, income protection, well-being programme, 32 days holiday, EV charging, and more
• Location: Remote with monthly HQ visits and regular customer travel

Why Join?

This is a high-profile opportunity to take ownership of the UK retail sales agenda for two well-loved brands with a premium market position and ambitious growth plans. You will have the autonomy to shape strategy, the support of a collaborative leadership team, and the resources of a major global group.

If you are a commercially sharp, innovative sales leader from a market-leading non-food household brand, ready to step into a role that blends strategic leadership with hands-on commercial delivery, we would like to hear from you.

To apply

To apply in confidence, please send your CV quoting reference LX (phone number removed) to Telephone (phone number removed)