Sales Development Representative - Retention

Informa PLC; City of Westminster; On-site; GBP 30,000 - 45,000; Full time

Job summary

A global information services company in the UK is hiring a Sales Executive to manage client relationships and drive lead generation. Key responsibilities include lead management, sales support, and account management. Candidates should have experience with CRM systems like Salesforce and a proven track record in exceeding sales targets. The role offers a dynamic environment with opportunities for career development and a supportive culture.

Benefits

Social events and community culture

Volunteering opportunities with charity match funding

Training and learning opportunities

25 days annual leave plus birthday leave

Private medical cover

ShareMatch scheme

Wellbeing support and mental health resources

Global recognition programs

Qualifications

• Experience with CRM systems, ideally Salesforce or Salesloft.
• Demonstrated success in lead generation and winning new business.
• A history of exceeding sales targets and KPIs.
• Strong organizational skills and experience in stakeholder management.
• The ability to craft engaging sales decks and write compelling email copy.

Responsibilities

• Distribute daily leads, nurture prospects, and conduct qualifying calls.
• Research and create compelling pitch decks that align with client needs.
• Build prospect lists and execute lead generation strategies.
• Oversee renewal deals for independent agencies from prospecting to closing.
• Ensure seamless operation of sales enablement tools and processes.
• Work closely with product, sales operations, and marketing teams.
• Accurately forecast weekly and monthly performance to exceed KPIs.
• Advocate for diversity, equity, and inclusion in all aspects of work.

Skills

CRM systems expertise

Lead generation success

Sales targets achievement

Organizational skills

Engaging sales deck creation

Tools

Salesforce

Salesloft

Job description

As a Sales Executive, you'll be the first point of contact for some of our biggest brand and agency clients, supporting the sale of our products to agencies, brands, and media owners worldwide. You'll manage inbound leads, qualify opportunities, book meetings, and drive outbound communications and lead generation efforts. Your contributions will help grow our pipeline, convert business, and strengthen client relationships.

Responsibilities

• Lead Management: Distribute daily leads, nurture prospects, and conduct qualifying calls for Business Development Managers (BDMs).
• Sales Support: Research and create compelling pitch decks, ensuring they align with client needs and business goals.
• Outbound Strategy: Build prospect lists, execute lead generation strategies, and manage outbound communications.
• Account Management: Oversee renewal deals for independent agencies, from prospecting to closing, while maintaining strong client relationships.
• Sales Enablement: Ensure seamless operation of our sales enablement tools and processes.
• Collaboration: Work closely with product, sales operations, and marketing teams, and contribute to partnership management.
• Forecasting & Reporting: Accurately forecast weekly and monthly performance, consistently exceeding KPIs to drive annual sales targets.
• Advocacy: Act as an ally and advocate for diversity, equity, and inclusion in all aspects of your work.

Qualifications

• Experience with CRM systems, ideally Salesforce or Salesloft.
• Demonstrated success in lead generation and winning new business.
• A history of exceeding sales targets and KPIs.
• Strong organizational skills and experience in stakeholder management.
• The ability to craft engaging sales decks and write compelling email copy.

Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology and business festivals together. We're combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting‑edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.

Benefits

• Great community: a welcoming culture with in‑person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks.
• Broader impact: take up to four days per year to volunteer, with charity match funding available too.
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it's time for the next step, we encourage and support internal job moves.
• Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year.
• A flexible range of personal benefits to choose from, plus company‑funded private medical cover.
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares.
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more.
• Recognition for great work, with global awards and kudos programmes.
• As an international company, the chance to collaborate with teams around the world.