Product Marketing Manager

Reed Exhibitions; Richmond; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the energy transition space is seeking a Product Marketing Manager to drive growth and market penetration for their Hydrogen portfolio. In this role, you will develop comprehensive marketing plans and work collaboratively across teams to execute successful strategies that meet market demands. With a focus on aligning with net-zero goals, you will play a key part in shaping the future of their diverse events.

Benefits

Generous holiday allowance

Health screening and private medical benefits

Life assurance

Competitive contributory pension scheme

Employee Assistance Programme

Access to learning resources

Flexible working hours

RECARES days for volunteer work

Qualifications

• Experience as a Product Marketing Manager or equivalent role in a similar industry.
• Proficient in establishing market size and identifying growth opportunities.
• Track record of successful marketing strategies driving growth.

Responsibilities

• Develop marketing plans aligned with the Event Value Proposition.
• Identify growth opportunities in key industries.
• Manage relationships with associations and media.

Skills

Market analysis

Campaign management

Strategic planning

Collaborative teamwork

Marketing automation tools

Education

Bachelor's degree in Marketing or related field

Job description

Social network you want to login/join with:

Can you use a data-driven approach to drive growth?

Would you like to be part of a team that's driving decarbonisation initiatives?

About our Team

The Sustainable Energy Council (SEC), now part of RX, is driving a hydrogen powered energy transition. The team cover three main events, Asia-Pacific, World Hydrogen and Hydrogen Americas. We play a key role bygathering public and private sector stakeholdersat our global Summits tocollaborate and sign partnerships for ambitious hydrogen projectsthat will significantly contribute to reaching net-zero goals.

About the Role

As a Product Marketing Manager, you will be instrumental in driving the growth and market penetration for the Hydrogen portfolio of shows. You will craft comprehensive marketing plans based on the Event Value Proposition and broader portfolio marketing strategies. This role offers a fantastic opportunity to shape the future of our shows and play a vital part in achieving our marketing objectives.

Responsibilities

• Developing and executing a marketing plan for allocated shows, aligning with the EVP and Portfolio marketing strategy.
• Establishing market size, penetration, and identify growth opportunities across key industries and segments.
• Proposing and implement audience growth strategies.
• Managing relationships with associations, analysts, influencers, media, and industry bodies.
• Leading onsite at shows and representing our brand at external market/industry-specific events.
• Collaborating across a matrix team providing data and insights to contribute to the overall strategy and growth.

Requirements

• Have a Bachelor's degree in Marketing, related field, or equivalent experience
• Have experience as a Product Marketing Manager or equivalent role, preferably within a similar industry.
• Be proficient in establishing market size and identifying growth opportunities.
• Have experience in market analysis, campaign management, and strategic planning.
• Demonstrate ability to work collaboratively with cross-functional teams.
• Have a track record of success in executing marketing strategies that have driven growth and market penetration.
• Demonstrate a proficiency in marketing automation tools and performance reporting.

Work in a way that works for you

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

Working for you

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

Generous holiday allowance with the option to buy additional days

Health screening, eye care vouchers and private medical benefits

Life assurance

Access to a competitive contributory pension scheme

Save As You Earn share option scheme

Travel Season ticket loan

Electric Vehicle Scheme

Maternity, paternity and shared parental leave

Employee Assistance Programme

Access to emergency care for both the elderly and children

RECARES days, giving you time to support the charities and causes that matter to you

Access to employee resource groups with dedicated time to volunteer

Access to extensive learning and development resources

Access to employee discounts scheme via Perks at Work