PPC Campaign Lead - Hybrid, Data-Driven Growth

Michael Page (UK); Bath; Hybrid; GBP 35,000 - 41,000; Full time

Job summary

A leading recruitment agency is seeking a PPC Specialist in Bath to develop and manage PPC campaigns. The ideal candidate should have strong knowledge of Google Ads and Microsoft Ads, with excellent analytical and communication skills. Responsibilities include launching and optimising campaigns, conducting keyword research, and managing budgets. This role offers a competitive salary and hybrid working arrangements, providing exposure to innovative digital projects.

Benefits

£35,000 basic salary per annum

Private healthcare

Pension scheme

25 days' holiday + bank holidays

Exposure to innovative digital projects

Qualifications

• Strong knowledge of Google Ads and Microsoft Ads.
• Experience with programmatic platforms like StackAdapt is a bonus.
• Analytical and data-driven with a performance-focused mindset.
• Excellent written and verbal communication skills.
• Comfortable managing multiple campaigns in a fast-paced environment.
• Enthusiastic about digital marketing, SEO/SEM, and campaign optimisation.

Responsibilities

• Plan, launch, and optimise paid search and display campaigns.
• Develop, implement, and manage PPC campaigns across various platforms.
• Conduct keyword research to identify effective targeting opportunities.
• Monitor and analyse campaign performance to optimise ROI.
• Collaborate with the digital department to align PPC strategies.
• Prepare detailed reports on campaign performance.
• Stay updated with trends in the PPC landscape.
• Manage budgets effectively to maximise campaign performance.

Skills

Google Ads

Microsoft Ads

Programmatic platforms like StackAdapt

Analytical mindset

Excellent communication skills

Campaign management

Job description

A leading recruitment agency is seeking a PPC Specialist in Bath to develop and manage PPC campaigns. The ideal candidate should have strong knowledge of Google Ads and Microsoft Ads, with excellent analytical and communication skills. Responsibilities include launching and optimising campaigns, conducting keyword research, and managing budgets. This role offers a competitive salary and hybrid working arrangements, providing exposure to innovative digital projects.