Paid Search Senior Account Executive

WPP Media; Greater London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading media agency is seeking a Senior Account Executive to manage PlayStation's Paid Search campaigns across EMEA. The role involves optimizing campaign performance, collaborating with Account Directors, and translating data into actionable insights. Candidates should have strong experience with Google Ads and SA360, alongside excellent communication and organizational skills. This position fosters both creative and analytical thinking, and offers a hybrid working model in the UK, emphasizing teamwork and growth.

Benefits

Competitive medical benefits

Dental insurance

Paid time off

Employee mental health awareness days

Preferential partner discounts

Qualifications

• Solid experience within a similar role, preferably in an agency.
• Strong hands-on knowledge of Google Ads and SA360.
• Confident in analyzing and manipulating data.

Responsibilities

• Own the management and optimization of PlayStation’s Paid Search campaigns.
• Build, launch, and evolve best-in-class campaign structures.
• Translate data into actionable insights for clients.

Skills

Google Ads Knowledge

Data Analysis

Communication Skills

Budget Management

Organizational Skills

Proactivity

Tools

SA360

Job description

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

As a Senior Account Executive, you will play a critical role in the day-to-day delivery and activation, optimisation and growth of PlayStation’s Paid Search campaigns across multiple EMEA markets. You will work closely with the Account Directors to translate strategy into first‑class execution, whilst acting as a trusted point of contact for PlayStation’s clients on Paid Search performance and insights.

Key Responsibilities

• Own the day‑to‑day management and optimisation of PlayStation’s Paid Search campaigns across Google Ads / Search Ads 360
• Build, launch and evolve best‑in‑class campaign structure, aligned to PlayStation’s objectives and KPIs
• Execute ongoing optimisations across keywords, bidding strategy, ad copies, assets and audiences
• Monitor performance closely, identifying opportunities, risks, seasonal trends and escalating where appropriate
• Ensure accurate reporting, rigorous QA checks and adherence to internal platform best practices across all Paid Search activity

• Act as a reliable and confident point of contact for Paid Search‑related questions from clients
• Support client communications, including performance updates, insights, and optimisation recommendations
• Translate data into clear, actionable insights for clients
• Support and participate in quarterly reviews with clients, contributing to performance insights, test learnings, and recommendations
• Work collaboratively with Account Directors to deliver high‑quality Paid Search activity
• Collaborate with cross‑regional teams to support consistent Paid Search delivery through knowledge sharing and best practice guidance
• Contribute positively to team culture by being a reliable, proactive and supportive team player
• Share learnings, insights and testing results with the wider Search Department, to promote best practice and cross‑team learnings

• Ensure strong adherence to Paid Search best practices and internal processes
• Support accurate budget pacing, finance processes and operational governance where required
• Maintain high standards of accuracy, organisation, and attention to detail across all deliverables

Skills and Experience

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth & Development to Mobilize the Enterprise.
• Solid experience within a similar role (agency experience preferred)
• Strong hands‑on knowledge of Google Ads and SA360
• Comfortable managing budgets, optimisation, and performance across multiple campaigns, formats (including Search, Performance Max) and markets
• Confident in analysing and manipulating data, turning it into clear recommendations and insights
• Excellent organisation and communication skills
• Naturally curious, proactive, and eager to learn
• Strong organisational skills and attention to detail
• Passionate about digital marketing, performance, and continuous improvement

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in‑office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location.

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