Motorrad Sales Executive

Group 1 Automotive; Reading; On-site; GBP 25,000 - 40,000; Full time

Job summary

A leading automotive retailer in Reading is seeking a Motorrad Sales Executive to provide exceptional customer experiences and sell motorcycles. This role requires previous automotive sales experience, strong customer service skills, and valid UK driving and motorcycle licences. You will guide customers through the buying process, build relationships, and actively prospect for new sales opportunities. Join a team committed to delivering trusted experiences and enjoy benefits like annual leave, wellness support, and more.

Benefits

33 days of annual leave

Exclusive retail discounts

Pension scheme

Cycle-to-work scheme

24/7 healthcare access

Paid volunteering day

Training and development opportunities

Qualifications

• Proven ability to achieve targets and build strong client relationships.
• Energy and enthusiasm in delivering customer service.
• Excellent attention to detail and meeting deadlines.

Responsibilities

• Guide customers through the motorcycle purchase journey.
• Prospect for new customers and maintain a comprehensive enquiry database.
• Deliver outstanding customer service to foster loyalty.

Skills

Previous experience in automotive sales

Ability to deliver first-class customer service

Strong organisational skills

Exceptional listening and communication skills

Genuine interest in helping customers

Education

Valid UK driving licence

Full motorcycle licence

Job description

Motorrad Sales Executive – BMW Reading

Fun, exciting, rewarding work. Join us for the ride.

Working with world‑class brands as a Motorrad Sales Executive you’ll have the drive to deliver outstanding and trusted experiences for our customers.

As part of a successful, global automotive group, you’ll broaden your experience across both sites and brands. And with the right support from us, you’ll be able to progress as high as you can aim.

What we can offer you

• Enjoy 33 days of annual leave (including bank holidays) to rest and recharge
• Save money every day with our exclusive retail discounts
• Drive a great deal with discounts on new and used cars, plus servicing offers
• Plan for the years ahead with our company pension scheme
• Balance home and work with our industry‑leading family‑friendly policies designed to help you spend more time with the people that matter
• Commute for less with our cycle‑to‑work scheme
• Prioritise your wellbeing with dedicated support for you and your family
• 24/7 access to healthcare professionals, ensuring you get the expert advice you need quickly and easily
• Make a difference with a paid day to volunteer in your community
• Invest in your future with our company share purchase plan
• Earn financial rewards when you refer a friend to join the team
• Keep learning and growing with our training and development opportunities for everyone.
• Life assurance with the option to increase cover
• We’re open to flexible working options – just ask

What you’ll do day to day

• Guide customers through a seamless journey, from the initial welcome to negotiation and the handover of their purchased motorcycle.
• Actively prospect for new customers via telephone, attend product launches and events, and maintain a comprehensive enquiry database
• Maintain in‑depth product knowledge and continuously enhance expertise through manufacturer‑led training sessions
• Recommend suitable add‑on products that align with customer needs and preferences
• Ensure the effective use of customer enquiry management systems for optimal tracking and follow‑up
• Deliver outstanding customer service that fosters loyalty and encourages referrals

Helpful skills and qualifications

Don’t worry about ticking off every single skill here− if you care about delivering great experiences as much as we do, we want to hear from you.

• Previous experience in automotive sales, with a proven ability to achieve targets and build strong client relationships.
• Ability to deliver first‑class customer service with energy and enthusiasm
• A genuine interest in helping customers and contributing to the team’s success
• Strong organisational skills with the ability to meet deadlines, with excellent attention to detail
• Exceptional listening and communication skills, focused on understanding customer needs
• Must hold a valid UK driving licence, including a full motorcycle licence

We value diversity and believe it strengthens our team. If you don’t meet every requirement listed but are enthusiastic about this role and eager to learn, we encourage you to apply.

Be part of something big

Group 1 Automotive is on an exciting growth journey. We are home to over 7000 colleagues dedicated to providing exceptional customer service, with 114 dealerships in the UK, representing 21 brands at the forefront of automotive retail.

But you don’t need to love cars to work with us

just need to share our mission to create outstanding and trusted experiences for our customers, our partners, and our people.

Our Values

At Group 1 Automotive we pride ourselves on our five core values that are incorporated in all we that do.

Respect - Integrity - Transparency - Teamwork – Professionalism

These are the principles that every member of our team lives by, whether that be business functions, customer interactions, how we interact with the local community and even how we view each other in the team.