Midweight Brand Designer

Trainline; City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading travel technology company is looking for a Midweight Brand Designer to enhance their brand identity. This role involves creating high-quality static assets for B2C marketing and collaborating with cross-functional teams. Ideal candidates have at least three years of experience in digital design, proficiency in Figma, and strong stakeholder management skills. Join us to promote a distinctive brand experience in a hybrid work environment while enjoying fantastic perks and opportunities for career growth.

Benefits

Private healthcare

Dental insurance

Work from abroad policy

2-for-1 share purchase plan

28-day Work from Abroad policy

Qualifications

• Minimum three years experience in digital design.
• Experience building and developing visual brand guidelines.
• Comfortable communicating in English, both written and spoken.

Responsibilities

• Bring creative ideas to life from concept to asset delivery.
• Work with content team to find innovative solutions.
• Find areas to optimize assets through creative testing.

Skills

Digital design portfolio

Proficiency in Figma

Experience with Adobe CC

Stakeholder management

Time management

Strong communication skills

Proactive and self-driven

Job description

About us

We are champions of rail, inspired to build a greener, more sustainable future of travel. Trainline enables millions of travellers to find and book the best value tickets across carriers, fares, and journey options through our highly rated mobile app, website, and B2B partner channels.

Great journeys start with Trainline 🚄

Now Europe’s number 1 downloaded rail app, with over 125 million monthly visits and £5.9 billion in annual ticket sales, we collaborate with 270+ rail and coach companies in over 40 countries. We want to create a world where travel is as simple, seamless, eco‑friendly and affordable as it should be.

Today, we’re a FTSE 250 company driven by our incredible team of over 1,000 Trainliners from 50+ nationalities, based across London, Paris, Barcelona, Milan, Edinburgh and Madrid. With our focus on growth in the UK and Europe, now is the perfect time to join us on this high‑speed journey.

Introducing the Creative Studio at Trainline...👋

We’re looking for a Brand Designer to join our multi‑disciplinary Creative Studio.

In this team you’ll share our mission of building a bold, distinctive brand identity. You will bring visual brand to life across the business, ensuring it is of a high standard and felt throughout the customer experience.

Your work will primarily focus on commercially focussed static assets for B2C growth marketing, while working on longer‑lasting projects that help support our brand world and ways of working. These projects can range from further developing our design system to seeking efficiencies in our processes and beyond.

This role is part of Trainline's Creative Studio and reports directly into the Senior Brand Designer, while working hand‑in‑hand with other key team members like copywriters, motion designers, the Senior Traffic Manager and the Creative Lead.

You will have considerable experience working with (and developing) brand guidelines, taking core brand elements to generate highly effective static assets in a variety of formats as per the demands of our main growth channels. Using type, layout and photography you’ll find the right combination to any given project.

We understand that the high bar we set for our creative output can’t be achieved by one person. To excel at Trainline, you must be able to collaborate with the team as well as project stakeholders to develop creative concepts that flow directly into design solutions.

With a strong background in digital marketing and an understanding of industry standards, you will have the confidence to suggest and test new ideas. Combining this knowledge with a passion for creating elegant design, you will continuously search for opportunities to improve outcomes.

What you'll do as a Midweight Brand Designer at Trainline...🚅

• Bring creative ideas to life - from creative concepting through to asset delivery, while sticking to our production processes and deadlines
• Promote high standards of design through stakeholder management and processes
• Work with the content team to find innovative answers to briefs
• Work with Studio leadership to inform and develop Trainline’s creative brand direction
• Where there is an opportunity, find areas to optimise assets through creative testing and experimentation, balancing the need for brand consistency with enhancing performance

We'd love to hear from you if you have...🔍

• At least three years of experience and a strong portfolio of predominately digital design work
• Proficiency on Figma
• Highly skilled user of Adobe CC
• Experience building and developing a visual brand and its guidelines
• Previous experience designing for performance marketing channels (e.g. Facebook, Instagram, Snapchat, TikTok, Display) and understanding of their best practices
• Experienced at delivering creative solutions and assets for a variety of digital formats for paid and organic social, display advertising, CRM, landing pages, DOOH…
• You are process‑driven and know how to manage your own time against requests. You can give accurate delivery estimations.
• Experienced in following creative and art direction guidelines
• You have previously worked directly with marketing teams
• Proactive and self‑driven, with strong time management skills and the ability to work independently within an international and remote environment.
• Evidence of strong stakeholder management skills with a background in building productive working relationships across multiple teams
• Strong communication and presentation skills, with the ability to influence and inspire others
• You are fully comfortable in English, both written and spoken. A significant portion of our interactions, both internal (collaboration with/international teams) and external (interactions with our clients), are entirely in English.

Bonus points if you have...

• Good proficiency in French is desirable but not essential.
• While not essential knowledge of illustration, motion or animation would be a bonus.

More information:

Enjoy fantastic perks like private healthcare & dental insurance, a generous work from abroad policy, 2‑for‑1 share purchase plans, an EV Scheme to further reduce carbon emissions, extra festive time off, and excellent family‑friendly benefits.

We prioritise career growth with clear career paths, transparent pay bands, personal learning budgets, and regular learning days. Jump on board and supercharge your career from day one!

We’re operate a hybrid model to work and ask that Trainliners work from the office a minimum of 60% of their time over a 12‑week period. We also have a 28‑day Work from Abroad policy.

Our values represent the things that matter most to us and what we live and breathe everyday, in everything we do:

• 💭 Think Big - We're building the future of rail
• ✔️ Own It - We focus on every customer, partner and journey
• 🤝 Travel Together - We're one team
• ♻️ Do Good - We make a positive impact

We know that having a diverse team makes us better and helps us succeed. And we mean all forms of diversity - gender, ethnicity, sexuality, disability, nationality and diversity of thought. That's why we're committed to creating inclusive places to work, where everyone belongs and differences are valued and celebrated.

Interested in finding out more about what it's like to work at Trainline? Why not check us out on LinkedIn, Instagram and Glassdoor!