Media Manager - Luxe Division (12 Month Fixed Term Contract)

L'OREAL GROUP; City Of London; On-site; GBP 45,000 - 65,000; Full time

Job summary

A leading global cosmetics company is seeking a strategic Media Manager for their LUXE Division in London. This role involves orchestrating impactful, data-driven campaigns across makeup and skincare. Ideal candidates will have in-depth knowledge of the UK media landscape and experience in campaign management. An attractive benefits package, including discounts on iconic brands and private medical insurance, is offered.

Benefits

Discounts up to 60% on iconic brands

Private medical and dental insurance

Enhanced family leave

Learning and development programs

Qualifications

• In-depth knowledge of UK & Ireland media landscape.
• Strong analytical skills to optimize media plans.
• Experience in managing media budgets effectively.

Responsibilities

• Manage the media budget allocated by the brand.
• Define the brand media strategy and media plan.
• Ensure campaign on-time delivery and adaptation.

Skills

Media ROI/ROAS

Knowledge of UK & Ireland media landscape

Campaign management

Analytical skills

Collaboration

Tools

BetIQ

Job description

Overview

Media Manager - LUXE Division (12 Month FTC, Maternity Cover)

We are seeking a strategic Media Manager to orchestrate impactful, data-driven campaigns across makeup and skincare. Lead budget allocation, agency partnerships, and innovative media activations while maximizing ROI. If you thrive in a collaborative environment and are passionate about media, apply!

Responsibilities

• Manage & own the media budget allocated by the brand.
• Work with the Marketing Director/Manager and Head of Media to define the brand media strategy and brand media plan, based on brand priorities, launch plan, consumer insights, media data and optimising ROAS.
• Work with the Head of Media and other Media Managers to be the media centre of expertise.
• Deliver transactional media strategy & efficient performance to secure sales and data acquisition targets.
• Be responsible for campaign on-time delivery, including adapting master-assets to media plans with the help of the agency.
• Amplify A&I content in media via boosting in alignment with A&I Managers and Marketing Director/Manager.
• Ensure all the campaigns have holistic consumer journey experience, consistent set-up and best in class delivery (ROAS, Golden rules).
• Work collaboratively with other teams to ensure excellence on integrated plans across engagement touchpoints (BU, CDO, CDMO).
• Manage the day-to-day relationship with the media agency and nurture a strong, collaborative partnership.
• Analyse performance data and BetIQ recommendations to gain insight and drive optimisation of the media plans.
• Be responsible for media reporting and deep dives for the brand - share relevant learnings with wider team (incl. DMI and Zone). Putting PCA learnings into future campaigns to ensure best media results.
• Constantly seek to innovate through strategies or technology. Act as a change champion.
• Own and manage all media files, including block plans and competitor media tracking.

Qualifications

• My Core KPIs:
  • Media ROI/ROAS (using BetIQ)
  • % Awareness / % Transactional
  • % 1P usage
  • CPV/CPE
  • TV Reach and Frequency
• My Deliverables/Outcomes:
  • 360 Media Strategy
  • Media Briefs for Essence (annual, campaign, performance) in collaboration with brand teams
  • RTB summaries for brand team
  • PCA summaries for brand team
  • Timely and seamless delivery of campaigns
  • Great working relationships with agency, Luxe CDMO, Multi-Div CDMO and brand teams
  • "Mouthpiece" of agency and CDMO expertise within brand teams
• I have in-depth knowledge of:
  • UK & Ireland media landscape and competitor activity
  • Zone CDMO guidelines
  • Media metrics (awareness & transactional)
  • UKI CDMO initiatives (e.g. 1P targets, Audience Project)
  • BetIQ

What we offer

Our industry-leading award-winning benefits package shows how much we value our people. We know they're at the heart of L'Oréal's success, so we offer a fair and competitive package to help you thrive.

• Perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan.
• Up to 60% off iconic brands (YSL, CeraVe, Armani, Kiehl's and Garnier).
• Private medical and dental insurance, discounted gym memberships, and onsite mental health support.
• Enhanced family leave and up to 4 weeks of paid fertility leave.
• Learning and development through leadership programs and monthly expert talks.

Who we are

L'Oréal is present in 150 markets on five continents. For more than a century, L'Oréal has devoted itself solely to 'Create beauty that moves the world'; it is now the industry world leader with €29 billion consolidated sales. We solve complex challenges at scale while staying committed to a more inclusive world and a healthier planet. Experience agility to shape the future of beauty where diversity and purpose come together to create meaningful impact.

How we recruit

At L'Oréal, we strive for a diverse, equitable and inclusive environment where everyone is welcome and contributions are valued. We are committed to inclusive employment practices regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. We value differences and the perspectives they bring.