Marketing Salesforce Specialist

Elekta; Crawley; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A healthcare technology company in the UK is seeking a Marketing Salesforce Specialist to enhance digital operations within Salesforce. This role requires excellent organizational and communication skills while focusing on Salesforce governance and campaign execution. Ideal candidates should have a Bachelor’s or Master’s in Marketing or a related field, experience with Salesforce, and a passion for marketing technologies. The job offers hybrid working and comprehensive benefits.

Benefits

Hybrid work option

Up to 25 paid vacation days

Private Medical Insurance

Attractive Employer Pension Contribution

Onsite subsidized restaurant

Qualifications

• Experience with Salesforce or other CRM platforms.
• Strong interest in marketing technologies and lead management.
• Experience in CRM lead management and marketing automation.

Responsibilities

• Drive cross-functional Salesforce governance.
• Act as Salesforce support contact for marketing.
• Support the design of Salesforce campaigns.

Skills

Excellent organisational skills

Strong communication skills

Collaboration skills

Education

Bachelor's or Master's degree in Marketing, Business, or Computer Science

Tools

Salesforce

Google Analytics

Pardot

Email Marketing Tools

Job description

Are you a current Elekta employee

Please click here to apply through our internal career site Find Jobs - Elekta.

Want to join a team with a mission to improve and save lives

We continually look for motivated and skilled individuals who are interested in supporting our customers healthcare professionals who use our products to help patients and their communities.

We currently have the following opportunity available - please contact us for more details!

We dont just build technology. We build hope.

In our world billions of people millions of cancers diagnosed each year. For everyone its personal. Behind every treatment lies a story a family a future. Behind every patient clinic and care provider are real complexities real needs and a united purpose. Were not intimidated were inspired because every difference from the smallest tumor change to the greatest clinical challenge is a chance to innovate together and advance care. Thats why were here. With you. To set the new standard of care making a meaningful impact on lives for a world of difference.

What You’ll Do at Elekta

As a Marketing Salesforce Specialist you will play a pivotal role in the execution and evolution of the digital operations strategy. This role is responsible for driving operational excellence within our CRM platform Salesforce.

As a strategic partner to Global Marketing Sales and IT the Marketing Salesforce Specialist will ensure that the CRM system is fully optimized and mature. Focused on 3 core elements : Salesforce development Salesforce support / execution and request management. This role will be the lead admin user in Salesforce for Marketing.

Reporting into the Digital Marketing Operations Manager this role supports Salesforce governance campaign execution and request management ensuring marketing technologies and processes are aligned with commercial priorities and cross‑functional needs.

Responsibilities

Your responsibilities include (but are not limited to) :

Salesforce CRM

• Drive cross‑functional Salesforce governance aligning Marketing processes with Sales and Service for seamless collaboration.
• Act as the primary Salesforce support contact for Marketing ensuring smooth resolution of user issues and effective request tracking.
• Oversee data management activities including imports / exports while maintaining system integrity and documentation.
• Stay ahead of Salesforce releases testing and deploying new features in collaboration with system admins and developers.
• Champion change management by communicating system updates and fostering user adoption.

Campaigns

• Support the design configuration and governance of commercially focused Salesforce campaigns within the campaign hierarchy.
• Execute segmentation‑driven audience distributions and ensure accurate campaign data management.
• Manage pre‑campaign opportunity uploads and monitor campaign performance tracking influence and pipeline progression.

Request Management

• Serve as the first point of contact for marketing requests ensuring timely triage visibility and attribution of all activity to commercial outcomes.
• Enhance database quality by converting leads into enriched contact records and ensuring accuracy across leads opportunities and accounts.
• Qualify and route high‑priority requests to accelerate sales follow‑up and shorten the funnel.
• Identify bottlenecks and process trends implementing improvements to request handling and campaign execution.
• Monitor KPIs such as request conversion rates to assess efficiency and impact.

The Right Stuff

• Excellent organisational skills with a high degree of accuracy and detail.
• Strong communication and presentation skills.
• Strong collaboration and stakeholder management skills are essential.
• Demonstrates the Elekta values.
• Demonstrable cross‑function collaboration experience.

What You Bring

• We encourage you to apply even if you dont meet every requirement your unique skills and experiences might be exactly what were looking for!
• Bachelors or Masters degree in Marketing Business or Computer Science discipline or equivalent.
• Working experience with Salesforce (or other CRM platforms).
• Salesforce (or other CRM platforms) certifications.
• Experience in CRM (back and front end) Lead Management and Marketing Automation.
• Strong Interest in Marketing Technologies processes and lead management.

What You’ll Get

In this role you will work for a higher purpose; hope for everyone dealing with cancer and for everyone regardless of where in the world to have access to the best cancer addition to this Elekta offers a range of benefits.

• Hybrid work option (you are required to work from the Crawley HQ at least 3 days / week)
• Up to 25 paid vacation days (plus bank holidays)
• Holiday Purchase Scheme
• Private Medical Insurance
• Attractive Employer Pension Contribution Package
• Cycle to work scheme
• Life Assurance
• Onsite subsidized restaurant offering budget‑friendly dining
• Love electric (Electric vehicle salary sacrifice scheme)

Hiring Process

We are looking forward to hearing from you! Apply by submitting your application and résumé in English via the Apply button. Please note that we do not accept applications by e‑mail.

Your Elekta contact

For questions please contact the responsible Global Talent Acquisition Partner Joanna Kozyra at

Equal Opportunity Employer

We are an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, disability, veteran status or any other protected characteristic.

Key Skills

Digital Marketing, Marketing, Google Analytics, Pardot, HTML5, MailChimp, Marketing Automation, Salesforce Marketing Cloud, HubSpot, Responsys, Email Marketing, Social Media Management

Employment Type: Full-Time

Vacancy: 1