Marketing Manager Credit Solutions

S&P Global Inc.; City of Westminster; On-site; GBP 65,000 - 85,000; Full time

Job summary

A leading global financial services company is seeking a Credit Solution Marketing Manager to translate credit insights into impactful product marketing strategies. The role demands 3+ years in B2B marketing with a keen understanding of financial trends. Responsibilities include developing integrated marketing plans, executing multi-channel campaigns, and collaborating with diverse teams for optimal revenue growth. If you're ready to make an impact in a fast-paced environment, apply to join our dynamic team.

Qualifications

• 3+ years of B2B marketing experience, preferably in financial services.
• Fascinated by financial and credit market trends.
• Proactive executor with multiple project management skills.

Responsibilities

• Develop integrated marketing plans targeting key client personas.
• Design and execute multi-channel campaigns.
• Track performance metrics and optimize for ROI.

Skills

B2B marketing experience

Financial market trends understanding

CRM experience (Salesforce)

Marketing automation skills (Marketo)

Exceptional writing skills

Analytical mindset

Education

Bachelor's degree in Economics, Marketing, Business, or related field

Tools

CRM systems

Marketing automation platforms

Job description

Grade Level (for internal use): 10 The Team: We're a globally dispersed team of creative, data‑driven B2B marketers who thrive at the intersection of finance, economics, and storytelling. Partnering closely with Product and Sales, we build brand awareness, fuel pipeline growth, and deliver measurable impact—all while fostering a collaborative, entrepreneurial culture. If you're energized by fast‑paced environments and turning complex ideas into compelling campaigns, you'll fit right in.

As the Credit Solution Marketing Manager, you'll translate S&P Global's credit insights, data and analytics into high‑impact product marketing strategies that resonate with financial institutions, corporations, and government agencies. This role is perfect for a curious, analytical marketer who loves distilling complex concepts into clear narratives—and isn't afraid to roll up their sleeves to execute. This role is pivotal in shaping our market presence and driving revenue growth.

Responsibilities

• Develop integrated marketing plans targeting key client personas, leveraging market research and competitive insights.
• Design and execute multi‑channel prospecting and retention campaigns (digital, email, search, social, events) to drive renewal and retention, lead generation, cross‑sell and upsell, and overall revenue growth.
• Track performance metrics rigorously, optimizing tactics for maximum ROI.
• Support subject matter experts to develop thought leadership content such as whitepapers, webinars, and case studies that showcase our credit insights, data, and analytics.
• Collaborate with content, product, and compliance teams to ensure content is compliant and actionable.
• Partner with Sales to arm teams with client‑ready collateral and pipeline insights and align campaign goals with commercial priorities.
• Align with Product to refine messaging and highlight unique value propositions.
• Liaise with global marketing peers to adapt campaigns for regional audiences and adopt best practices.
• Strengthen brand positioning by simplifying complex credit narratives for target audiences while highlighting our value propositions.
• Organize and support high‑impact events—from webinars to conferences—ensuring clear KPIs and post‑event follow‑up and analysis.
• Collaborate with S&P Global Ratings on joint content and event promotion and participation.

Qualifications

• A marketing storyteller with 3+ years of B2B experience (financial services or credit a huge plus).
• Fascinated by financial and credit market trends and skilled at translating market dynamics, data and analytical insights into compelling messages.
• Proactive executor who thrives in fast‑paced environments and juggles multiple projects.
• Tech‑savvy, with experience in CRM (Salesforce), marketing automation (Marketo), digital and social channels.
• A collaborative problem‑solver who builds bridges between teams and regions.
• An AI‑empowered marketer who leverages smart tools to enhance personalization, optimize campaigns, and work smarter.
• A lifelong learner who stays ahead of marketing trends and emerging tech through continuous training and hands‑on experimentation.
• Experience working in global, matrixed organizations a plus.
• Bachelor's degree in Economics, Marketing, Business, or related field.
• 3+ years in marketing, with a knack for B2B messaging.
• Exceptional writing skills—you make the complex sound simple.
• Analytical mindset; comfortable with data‑driven decision‑making.
• Agile learner who stays ahead of industry trends and tech tools.

Ready to make an impact? Join us and help shape the future of credit solutions marketing.

If you need an accommodation during the application process due to a disability, please send an email to: [e-mail] and your request will be forwarded to the appropriate person.

US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - https://www.dol.gov/sites/dolgov/files/ofccp/pdf/pay-transp_%20English_formattedESQA508c.pdf