Marketing Graduate Programme

LIDL; City of Westminster; On-site; GBP 40,000; Full time

Job summary

A leading supermarket chain in the UK is seeking candidates for its Marketing Graduate Programme. This role involves developing strategic marketing campaigns and engaging with customers through various channels. Applicants should have a minimum 2:2 degree and a passion for teamwork and analytical thinking. The position offers a salary of £40,000 along with competitive benefits.

Benefits

30 days holiday (pro rata)

10% in-store discount

Pension scheme

Free on-site gym

Additional 10% London Weighting allowance

Qualifications

• Passion for working as part of a team and ability to work independently.
• Desire to learn, develop, and challenge yourself in a demanding environment.
• Communicates confidently and effectively.

Responsibilities

• Media & Strategy: plan and buy media with agencies.
• Campaigns: project-manage all brand and business campaigns.
• Engagement: build partnerships and support local events.

Skills

Teamwork

Analytical mindset

Attention to detail

Communication

Adaptability

Education

Minimum 2:2 degree in any discipline

Job description

Overview

Our Marketing function are passionate about delivering outstanding creative and campaigns, that deliver against our Brand House and company objectives. Our teams create campaigns that turn people into customers, and customers into fans. We demonstrate how we add value to our customers lives. We strive for distinctiveness to advocate our point of difference, across everything from signage and leaflets in store, to social media, PR and TV campaigns you see at home. At Lidl, there is More to Value.

This programme is designed to give you a structured two-year development across three core areas of Marketing: Media & Strategy, Campaigns, and Engagement. You will work with in-house teams and external agencies to support campaigns from development to implementation, across channels including TV, radio, in-store, and online. You will also collaborate with our international colleagues on global partnerships and bring local store marketing and events to life, ensuring products and brands are seen and heard through innovative PR and awards.

Across each team, you will feed into our in-house production and creative team, who design, artwork and create everything from stills to moving image and photography.

What you’ll do

The Marketing Graduate Programme will take you through an intense, demanding but incredibly rewarding two years of structured development across the three core areas of Marketing:

• Media & Strategy: strategic planning, marketing strategy and media; work with agencies to plan and buy media to ensure Lidl advertising is seen in the right place, at the right time, by the right people.
• Campaigns: project-manage all brand, trade driving and business-as-usual campaigns from development to implementation; manage all channels for a campaign with in-house and external partners.
• Engagement: build meaningful moments through partnerships, events and comms; collaborate with international colleagues on partnerships (e.g., UEFA) and support local store marketing and events; drive innovative PR and award-winning activity.

You will work with our in-house production and creative teams to deliver campaign assets across formats.

Minimum qualifications

• Minimum 2:2 degree (in any discipline), awarded in 2024, 2025 or 2026, but must be graduated by September 2026
• Experience working within a marketing-based role is advantageous
• Passion for working as part of a team and ability to work independently
• Desire to learn, develop and challenge yourself in a demanding and dynamic environment
• A naturally analytical mindset with plenty of common sense
• Attention to detail
• Entrepreneurial flair, adaptable and highly driven
• Decisive and able to cope with the pressure of demanding targets and deadlines
• Communicates confidently and effectively
• Already live - or happy to relocate - within a one-hour commute of Lidl GB Head Office, Tolworth, Surrey
• German language skills desirable but not essential

Salary and benefits

• £40,000 per annum
• 30 days holiday (pro rata)
• 10% in-store discount
• Pension scheme
• Free on-site gym
• Plus, more of the perks you deserve
• Additional 10% non-contractual London Weighting allowance

At Lidl, we value diversity, equity, and inclusion, welcoming applicants from all backgrounds. Join us to celebrate individuality and grow in a fair, respectful, and inclusive environment.