Marketing Executive

Gold Care Homes; Greater London; On-site; GBP 35,000 - 40,000; Full time

Job summary

A leading care provider is seeking a Marketing Executive to enhance brand awareness and occupancy growth in Uxbridge. The role involves developing marketing campaigns, managing digital presence, and creating engaging content for various platforms. Ideal candidates should have experience in marketing, particularly within healthcare or service industries, and possess strong communication skills. Benefits include competitive salary and professional development opportunities.

Benefits

Salary 35k - 40k

Employee of the Month

Long term service awards

Blue Light Card

Professional Development

Refer a Friend

Qualifications

• Proven experience in a marketing role, preferably in healthcare or service sectors.
• Strong written and verbal communication skills.
• Creative mindset with an eye for detail and design.

Responsibilities

• Develop and implement marketing campaigns for Gold Care Homes.
• Manage the company's digital presence, including social media.
• Create content for marketing materials and events.

Skills

Copywriting

Social media content creation

Digital marketing tools proficiency

Business Development

Time Management

Lead Generation

Education

Marketing qualification or degree

Tools

Google Analytics

WordPress

Mailchimp

Canva

Meta Business Suite

Job description

About Gold Care Homes :

Gold Care Homes is a leading provider of high-quality residential and nursing care services across the UK. With a commitment to delivering exceptional care and enriching the lives of our residents we are proud to be a trusted name in the care sector. Our Uxbridge head office supports a growing portfolio of care homes with a focus on innovation compassion and excellence.

Role Overview :

We are seeking a dynamic and creative Marketing Executive to join our head office team in Uxbridge . This is an exciting opportunity for an enthusiastic marketing professional to play a key role in driving brand awareness supporting occupancy growth and enhancing our digital and offline presence across multiple platforms.

Key Responsibilities :

• Assist in the development and implementation of marketing campaigns to promote Gold Care Homes and its services.
• Manage and grow the companys digital presence including website content and social media channels online directories.
• Create engaging content for online and offline marketing materials including brochures newsletters blogs and press releases.
• Support the planning and execution of events open days and community engagement initiatives across our homes.
• Monitor and report on performance using analytics tools providing insights and recommendations for improvement.
• Assist in the development of internal communications and staff engagement initiatives.
• Maintain brand consistency across all marketing channels and materials.

Key Requirements :

• Proven experience in a marketing role preferably within healthcare hospitality or a service-led industry.
• Strong written and verbal communication skills.
• Creative mindset with an eye for detail and design.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• A team player with a proactive and positive attitude.

Essential experience :

• Copywriting and proof reading
• Social media content creation
• Proficiency in digital marketing tools and platforms (e.g. Google Analytics WordPress Mailchimp Canva Meta Business Suite).

Desirable :

• Experience in the care or healthcare sector.
• Knowledge of CRM systems and marketing automation tools
• Basic graphic design photography or video editing skills.
• Marketing qualification or degree or relevant equivalent experience

Benefits :

• Salary 35k - 40k depending on experience
• Employee of the Month
• Long term service awards
• Blue Light Card
• Professional Development
• Refer a Friend

Key Skills

Business Development,Sales Experience,Loyalty Marketing,B2B Sales,Time Management,Marketing,Cold Calling,Microsoft Powerpoint,SEO,Social Media Management,Customer relationship management,Lead Generation

Employment Type : Full-Time

Experience : years

Vacancy : 1

Yearly Salary Salary : 35 - 40