Marketing Data Insight Analyst

Richmond Villages; Salford; Hybrid; GBP 41,000 - 53,000; Full time

Job summary

A leading healthcare organization is seeking a Marketing Data Insight Analyst to work in a hybrid setting in Salford. You'll be responsible for clarifying business data definitions, supporting the marketing function, and extracting actionable insights. The ideal candidate has experience with data modeling, SQL, and cloud technologies. The position offers a competitive salary and benefits including health insurance and enhanced pension plans.

Benefits

25 days holiday

Bupa health insurance

Enhanced pension plan

Onsite gyms or local discounts

Various other benefits and online discounts

Qualifications

• Experience managing the development and delivery of a data product for internal customers.
• Ability to establish and monitor KPIs to measure value delivered.
• Strong analytical problem-solving skills.

Responsibilities

• Clarify and document business data definitions and requirements.
• Support Senior Management with outputs for marketing squad's deliverables.
• Extract actionable insights for internal customers.

Skills

Proven hands-on data model builds

Requirement gathering experience

Experience with Snowflake

Experience with SQL

Understanding of Cloud technologies

Data visualisation tools such as Power BI

Job description

Overview

Marketing Data Insight Analyst – Hybrid: 3 days per WFH • Salford Quays, Manchester • Fixed Term Contract: 12 months • £41.7k - £52.1k DOE + fantastic benefits • Full time: 37.5 hours per week

We consider all types of flexibility, including locations, hours and working patterns. We make health happen.

How You'll Help Us Make Health Happen

• Clarifying & documenting business data definitions and business requirements
• Supporting the Senior Management and various functions of the marketing function with outputs to support the squad's agreed deliverables, including requirements documentation, gap analysis, impact analysis, data definitions, sizing and value assessment
• Supporting the creation of star schema data models
• Extracting actionable insights which internal customers can understand and use
• Giving tactical recommendations to help internal customers meet their goals
• Developing collaborative relationships with other Bupa agile delivery squads and internal customers
• Championing data best practices, provide regular honest feedback and identify opportunities to improve Bupa's data analytics operating model
• Creating insightful dashboards and reports

You

• Proven hands-on data model builds and requirement gathering experience gained in a commercial organisation
• Experience of managing the development and delivery of a data product for an internal customer and establishing and monitoring KPIs to measure value delivered
• Experience with data languages such as Snowflake, SQL are essential
• Knowledge and understanding of Salesforce Data cloud, Salesforce Marketing cloud or Adobe Campaign would be an advantage
• Awareness of relational database structures, principles, and practices
• Collaborative team player, able to work autonomously and prioritise work in an agile squad in a fast-moving environment
• Flexible to embrace change, an analytical problem-solver with the skillset to develop clear insights for the business
• Understanding of Cloud technologies, development approaches, tools and techniques
• Experience of project management methods e.g. agile, waterfall, Scrum
• Experience with data visualisations tools such as Power BI would be an advantage

Benefits

Our benefits are designed to make health happen for our people. Viva is our global wellbeing programme and includes all aspects of our health - from mental and physical, to financial, social and environmental wellbeing. We support flexible working and have a range of family friendly benefits.

Joining Bupa in this role you will receive the following benefits and more:

• 25 days holiday, increasing through length of service, with option to buy or sell
• Bupa health insurance as a benefit in kind
• An enhanced pension plan and life insurance
• Onsite gyms or local discounts where no onsite gym available
• Various other benefits and online discounts

Why Bupa?

We're a health insurer and provider. With no shareholders, our customers are our focus. Our people are all driven by the same purpose - helping people live longer, healthier, happier lives and making a better world. We make health happen by being brave, caring and responsible in everything we do.

We encourage all of our people to ”Be you at Bupa”, we champion diversity, and we understand the importance of our people representing the communities and customers we serve. That's why we especially encourage applications from people with diverse backgrounds and experiences.

Bupa takes pride in being a Level 2 Disability Confident Employer and will aim to offer an interview/assessment to disabled applicants who best meet the minimum criteria for the role. We're committed to ensuring you're treated fairly during the recruitment process and offer reasonable adjustments to anyone who may benefit from accommodations to the recruitment process.

If you require information regarding this role in an alternative format, please email: [e-mail]

Time Type

Full time

Job Area

PR , Marketing & Brand

Locations

Bupa Place