Marketing Associate - Baby products brand

Peak 21; City Of London; On-site; GBP 25,000 - 35,000; Full time

Job summary

A dynamic marketing firm in London is seeking a Marketing Associate to join their portfolio brand specializing in baby products. The role involves creating ad concepts, managing community groups, and executing influencer strategies. Ideal candidates are recent graduates with a passion for digital marketing and social media, aiming to thrive in a startup environment. Competitive compensation is part of the package.

Benefits

Opportunity to join a well-funded startup

Work with an experienced team

Impact on a growing brand

Competitive compensation package

Qualifications

• A recent university graduate.
• Understanding digital marketing is essential.
• Understanding the customer base expected (millennial/Gen Z mother).

Responsibilities

• Create variations of ad concepts based on successful concepts.
• Manage customer community groups.
• Execute influencer marketing strategies and campaigns.
• Identify and reach out to suitable influencers.
• Develop relationships with influencers.
• Manage affiliate program and ambassador webpages.

Skills

Digital marketing

Social media management

Content creation

Customer-centric mindset

Aesthetics eye

Tech literate

Proactivity

Education

Recent university graduate

Job description

Marketing Associate - Baby products brand

At Peak21, we specialize in acquiring large direct-to-consumer (D2C) brands across the United States, Europe, and Asia, in addition to incubating our own. With a portfolio of D2C brands generating $200 million in sales, all bootstrapped and profitable, we are dedicated to fostering growth and innovation in the D2C sector.

We are seeking a Marketing Associate to join one of our portfolio brands. This brand in our portfolio is a beloved and well-known baby goods company with more than 1.5 million Instagram followers.

The position is full-time in London.

What makes this an exciting opportunity?

• Opportunity to join a well-funded startup with top-tier investors
• Work with a highly experienced and entrepreneurial team
• The brand is a new addition to our portfolio and we’re bringing big changes to it – you’ll have a lot of room to make an impact!
• Competitive compensation package

What You'll Do

• Create variations of ad concepts when we find a winning ad concept
• Help manage customer community groups
• Assist in developing and executing influencer marketing strategies and creative campaigns
• Identify and reach out to influencers that fit our brand
• Establish and develop relationships with influencers
• Help manage affiliate program, discount codes and ambassador webpages

Who You Are

• A recent university graduate
• You’re an avid social media user and are interested in digital marketing
• You have a customer‑centric mindset, which translates into you understanding what kind of marketing is likely to be effective for our target customer (a millennial/Gen Z mother)
• You have an eye for aesthetics and can create engaging content
• You take initiative and are driven by passion
• You’re coachable and dedicated to continuous personal improvement
• You’re tech literate and can learn new software with ease
• You thrive in a high growth environment and enjoy a startup team culture

Bonus: you are our target customer yourself (millennial/Gen Z mother)! Not a requirement though :)