Lifecycle Marketing Lead - Deepening & Retention (Unsecured Lending)

Lloyds Banking Group; Chester; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading financial services company in the UK is seeking a Senior Marketing Manager to lead the development and delivery of innovative marketing strategies for its consumer lending products. This role involves managing a talented marketing team, designing customer lifecycle management plans, and influencing key stakeholders. The ideal candidate will demonstrate strong leadership, marketing strategy execution, and agility in delivering results. A variety of benefits, including a pension contribution and flexible lifestyle options, are offered.

Benefits

Generous pension contribution up to 15%

Annual performance-related bonus

Share schemes including free shares

Discounted shopping benefits

30 days holiday plus bank holidays

Wellbeing initiatives and generous parental leave policies

Qualifications

• Proven ability to lead and develop marketing teams and deliver results.
• Success in implementing full-funnel marketing plans and multi-channel campaigns.
• Experience leading agile pods or cross-functional teams.

Responsibilities

• Manage relationships with key partner teams and drive accountability for results.
• Develop strategies to deepen relationships and retain customers.
• Lead implementation by mobilizing cross-functional teams.

Skills

Leadership & Team Management

Marketing Strategy & Execution

Agile Delivery & Innovation

Commercial Acumen

Stakeholder Influence

Market Insight & Creativity

Job description

A leading financial services company in the UK is seeking a Senior Marketing Manager to lead the development and delivery of innovative marketing strategies for its consumer lending products. This role involves managing a talented marketing team, designing customer lifecycle management plans, and influencing key stakeholders. The ideal candidate will demonstrate strong leadership, marketing strategy execution, and agility in delivering results. A variety of benefits, including a pension contribution and flexible lifestyle options, are offered.