Hybrid Marketing Campaign Analyst — Data-Driven Optimisation

Michael Page; England; Hybrid; GBP 45,000 - 55,000; Full time

Job summary

A medium-sized organization in the business services sector is looking for a Marketing Campaign Analyst. The role involves analyzing marketing campaign performance, developing strategies to enhance effectiveness, and collaborating with cross-functional teams to ensure alignment with business goals. Applicants should have experience in marketing analytics, familiarity with tools like SQL, Power BI, and Google Analytics. This is an initial 6-month hybrid position offering a competitive salary between £45,000 and £55,000.

Qualifications

• Proven experience in marketing analytics and campaign performance measurement.
• Strong knowledge of tools and techniques for data analysis in marketing.
• Ability to interpret data and present actionable insights effectively.

Responsibilities

• Analyse marketing campaign performance using data-driven methodologies.
• Develop and implement strategies to enhance campaign effectiveness.
• Provide insights and recommendations to optimise marketing efforts.

Skills

Marketing analytics

Campaign performance measurement

Data analysis

Collaboration

Communication

Tools

SQL

Power BI

Google Analytics

Job description

A medium-sized organization in the business services sector is looking for a Marketing Campaign Analyst. The role involves analyzing marketing campaign performance, developing strategies to enhance effectiveness, and collaborating with cross-functional teams to ensure alignment with business goals. Applicants should have experience in marketing analytics, familiarity with tools like SQL, Power BI, and Google Analytics. This is an initial 6-month hybrid position offering a competitive salary between £45,000 and £55,000.