Head of Paid Media / PPC Senior

Gilchrist Recruitment Partnership; Glasgow; Hybrid; GBP 51,000 - 60,000; Full time

Job summary

A dynamic digital marketing agency in Glasgow is seeking a Senior Paid Media Specialist to lead the development and execution of successful paid media campaigns. The role involves managing key accounts across platforms like Google Ads and Meta Ads while mentoring the team to ensure high-quality outputs and client satisfaction. This position offers a salary up to £60,000 depending on experience with hybrid work arrangements, balancing between office and home working.

Benefits

Hybrid work model

Benefits package

Qualifications

• Experience managing key paid media accounts across Google Ads, Bing Ads, and Meta Ads.
• Proven ability to develop and execute successful paid media campaigns.
• Strong leadership skills to mentor and grow a team effectively.

Responsibilities

• Lead the development and execution of successful paid media campaigns.
• Manage key paid media accounts and support strategy development.
• Ensure high-quality work and client satisfaction through oversight.

Skills

Campaign management

Budget management

Keyword research

Client engagement

Mentorship

Job description

Gilchrist Recruitment Partnership’s client is a dynamically growing full service digital marketing agency who are actively looking for a Senior Paid Media Specialist / “Head of” to help strengthen and grow this function, reporting to the Managing Director.

The team operates across a variety of paid channels such as Google Ads, Bing, Meta, Pinterest, TikTok and LinkedIn.

This Paid Media Team Lead role will lead the development and execution of successful paid media campaigns across Google Ads, Bing Ads, and Meta Ads. You'll also mentor this growing team, ensuring high-quality work and client satisfaction.

• Directly manage key paid media accounts across Google Ads, Bing Ads and Meta Ads. This includes the development of paid media strategies across channels, the build and launch of campaigns, budget management and monthly reporting.
• Oversee the provision of keyword research, copy drafts and recommendations provided to clients to ensure the highest standard of work.
• Review new campaign activity across the team to ensure technical and general setting accuracies before launch.
• Oversee budget management across the team to ensure the most efficient budget allocation of spend according to client priorities.
• Support team with optimisation opportunities in their accounts based on recent performance and client priorities. Mentor the team and help grow their skills within the agency.
• Review monthly report commentary across team to ensure it provides sufficient context to the demonstrated performance.
• Engage with clients directly in a timely manner to discuss performance and opportunities to further grow their accounts & meet their business objectives.
• Prioritise your task load in an organised manner, ensuring clear communication with the team to ensure expectations are met.
• Work directly with the head of department to ensure client expectations are being met and the team have the correct support in place.

Salary up to £60,000 (depending on experience) + benefits. Excellent Glasgow city centre office whereby you will work hybrid - 3 days in the office / 2 days WFH.

FURTHER IMPORTANT INFORMATION

Gilchrist Recruitment Partnership are a specialist recruitment agency and recruiting partner within the Marketing, Digital communications / PR, Creative & Design and Advertising industry for Scotland, both agency and client side.

When submitting your application, please outline your current salary, salary expectations and notice period. It is also essential that you are already legally permitted to work in the UK with the associated paperwork if you are not a UK citizen.

If you are not currently living in Scotland, please explain / outline your plans and timelines for relocation to Scotland. We are a Scottish based recruiter who generally do not represent “remote” opportunities - thus you will be either living in Scotland or have solid plans to relocate.

We cannot guarantee a response to each individual application, made necessary by the level of response we receive. We will contact only those candidates we wish to shortlist. Apologies in advance for any inconvenience this may cause.

We aim to be an equal opportunities employer and are committed to ensuring that no applicant receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status or race.

Unless clearly stated otherwise, the advertised position is a permanent contract.