Head of Marketing — Scale a Leading Medical Cannabis Brand

Cantourage UK; Greater London; Hybrid; GBP 76,000 - 90,000; Full time

Job summary

A leading medical cannabis company in Shoreditch, London is seeking a Head of Marketing to spearhead its marketing strategy and community engagement. You will have significant autonomy over the marketing budget and team, aiming to establish the brand as a trusted name in the industry. Applicants should have over 8 years of marketing experience, particularly in regulated sectors, and a successful track record in brand strategy and performance marketing. The role offers comprehensive benefits including comprehensive private medical insurance and membership programs.

Benefits

36 days annual leave

Discretionary annual bonus

Private medical insurance

ClassPass Membership

Cycle-to-Work Scheme

Mentorship Scheme

Qualifications

• 8+ years marketing experience, with at least 4 years in senior level.
• Track record of taking a consumer brand to national/global recognition.
• Mastered scaling paid social and keeping healthy ROAS.

Responsibilities

• Drive Cantourage UK's marketing strategy and budget.
• Lead performance marketing campaigns across platforms.
• Oversee community engagement and PR initiatives.

Skills

Performance marketing in regulated categories

Brand strategy

Data analysis (GA4, attribution models)

Team leadership

Consumer psychology

Education

MBA or Master’s in Marketing

Tools

Meta

Google Ads

Job description

A leading medical cannabis company in Shoreditch, London is seeking a Head of Marketing to spearhead its marketing strategy and community engagement. You will have significant autonomy over the marketing budget and team, aiming to establish the brand as a trusted name in the industry. Applicants should have over 8 years of marketing experience, particularly in regulated sectors, and a successful track record in brand strategy and performance marketing. The role offers comprehensive benefits including comprehensive private medical insurance and membership programs.