Head of Marketing

Phillips Grant Associates; Woking; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading digital experience platform provider in the UK is seeking a Head of Marketing to oversee the entire marketing strategy and contribute to significant growth. This role involves owningInbound funnels, managing campaigns, and enhancing the company's digital presence. With an opportunity to progress to CMO within 12 months, the ideal candidate will have a solid background in digital marketing, strong analytical skills, and proficiency with tools like HubSpot and Salesforce. Experience in tech-driven environments is a plus.

Qualifications

• Proven experience in managing inbound and outbound marketing strategies.
• Strong understanding of digital marketing tools and analytics.
• Ability to translate technical concepts into digestible content.

Responsibilities

• Own inbound digital funnels to generate high-quality leads.
• Implement outbound marketing campaigns aligned with sales strategies.
• Track marketing KPIs to drive continuous improvements.
• Manage and evolve the company's digital presence.

Skills

Inbound marketing expertise

Email campaign management

Sales alignment

Conversion rate optimization

Technical messaging

SEO skills

HubSpot proficiency

Salesforce expertise

LinkedIn marketing

Education

Degree in Marketing or related field

Tools

HubSpot

Salesforce

LinkedIn

Job description

We represent one of the UKs market leading providers of AI-powered Digital Experience Platforms serving mission-critical sectors like the NHS. Profitable, purpose-driven, and privately & employee-owned, theyve helped hundreds of enterprise organisations deliver outstanding customer and employee experiences.

Theyre looking for a Head of Marketing to own marketing end-to-end and play a critical part in the companys growth. Youll report directly to the Founder, influence senior business decisions, and play a key role in shaping the companys commercial strategy. There is clear, performance-based scope to progress to CMO within circa 12 months, with senior management and board-level input.

What Youll Do Day-to-Day

• Own inbound digital funnels deliver high-quality, sales-ready leads
• Run outbound campaigns email, webinars, events tightly aligned with sales
• Track pipeline health, conversion rates, and ROI using insight to drive continuous improvement
• Translate complex, technical products into clear, executive-level messaging
• Maintain and evolve the website and social presence, driving engagement, authority, and SEO
• Use HubSpot, Salesforce, LinkedIn, and other tools to execute, measure, and optimise campaigns
• Supervise and develop a Marketing...