Overview
As Head of Demand, you will lead a high-performing team of Senior Product Managers responsible for the development and growth of Samsung Ads' Reach & Performance Demand propositions across the region. You will own the product strategy of Samsung's unique data asset and translate them into scalable, monetizable advertising product solutions across EMEA. This is a strategic leadership role requiring a strong product vision, commercial acumen, and cross-functional influence. You will shape our roadmap in collaboration with sales, engineering, analytics, legal, and global product teams to ensure regional differentiation and impact.
Responsibilities
- Define and execute the Demand ad product vision and roadmap for Samsung Ads EMEA, aligning with global priorities while tailoring to local market needs.
- Define the product strategy for monetizing demand propositions, with an understanding of value capture and value creation and how to apply them.
- Define business problems to solve, measure success, and be accountable for the value and viability of the products.
- Oversee the development and execution of demand propositions, particularly around Reach solutions, DSP application, and performance propositions.
- Develop industry-leading workflows, dashboards, and tools to flawlessly setup, activate, and manage advertising campaigns, driving operational efficiencies and sales agility.
- Lead, develop and manage a team of Product Managers, ensuring quality across products and artefacts (presentations, Business Requirements Documents, Product Requirement Documents, etc.).
- Partner with Product Marketing to define compelling value propositions and client-facing collateral.
- Collaborate with global engineering and product peers to ensure EMEA requirements are captured, prioritised and delivered.
- Ensure all data products comply with GDPR and internal Samsung privacy standards, engaging legal and infosec teams proactively.
- Support the creation of scalable insight, performance, and incrementality solutions in partnership with the Analytics team.
- Demonstrate experience in product management or related data fields, preferably within advertising measurement, analytics, or martech.
Qualifications
- Proven leadership experience in data product management, ideally in advertising, ad tech, or digital media.
- Deep knowledge of Demand ad products, monetising reach and performance propositions.
- Understanding of data privacy regulations and strong grasp of mobile and CTV datasets.
- Demonstrated success in productising complex datasets into commercial solutions.
- Experience managing senior talent and driving high-impact product roadmaps.
- Strong communication, stakeholder management, and cross-functional collaboration skills.
- Ability to work strategically while managing multiple priorities in a dynamic environment.
- Familiarity with the programmatic ecosystem and ad measurement technologies.
- Familiarity with Confluence, Jira and other product software platforms.
About Samsung Ads
Samsung Ads, a division of Samsung's media & services business, harnesses the power of data, technology and scale to create seamless advertising experiences for brands. We deliver high-impact, targeted advertising solutions, enabling brands to reach audiences in the moments that matter. Samsung Ads is where technology meets creativity to deliver advertising experiences that captivate and inspire. Samsung Ads was awarded the IPA's People First Promise badge of honour in 2025. Launched in 2015, Samsung Ads has offices in the UK, Germany, France, Italy, Spain, US, Australia, New Zealand, India, Brazil & Mexico and South Korea.
Benefits
- Hybrid working - 3 days in the office and 2 days at home per week
- Bonus scheme linked to individual, team and company performance
- Private medical - family cover
- Income protection
- Enhanced pension contribution
- Three volunteering days each year
- Flexible benefit portal and contribution of £55 per month, including travel insurance, gym membership, season ticket loan, Tastecard, dental insurance and more
- Holiday - 25 days plus bank holidays and an additional day off for your birthday
- Access to discounts on a wide range of Samsung products
- Access to a discount shopping portal