GTM Analyst

Civica UK Ltd; Greater London; On-site; GBP 45,000 - 60,000; Full time

Job summary

A GovTech company in the UK is seeking a GTM Analyst to drive data-driven decision-making within the Sales teams. You will focus on creating and optimizing dashboards, defining KPIs, and providing actionable insights to enhance sales strategies. The ideal candidate possesses strong analytical skills, advanced proficiency in data analysis tools like SQL and Tableau, and the ability to communicate technical findings effectively. Join us to champion data analytics in public services and make a real impact.

Benefits

25 Days Annual Leave

Pension Contributions

Private Medical Insurance

Health Cash Plan

Dental Insurance

Qualifications

• Ability to present complex data insights to stakeholders.
• Experience with driving data-driven decision-making.
• Strong analytical skills with a focus on actionable insights.

Responsibilities

• Serve as primary contact for data insights in Sales.
• Define and refine KPIs for measuring success.
• Enhance dashboards for improved decision-making.

Skills

Data analysis

SQL databases

Dashboard creation

Data visualization (Tableau)

Communicating technical findings

Tools

SQL

Tableau

Spreadsheets

Job description

We’reCivica and we make software that helps deliver critical services for citizens all around the world. From local to state government, to education, to health and care, over 5,000 public bodies across the globe use our software to help provide critical services to over 100 million citizens.

Our aspiration is to be a GovTech champion everywhere we work around the globe, supporting the needs of citizens and those that serve them every day. Building on 21 years of continuous growth and success, we're at a pivotal point on our journey to realise that aspiration.

Why you will love this opportunity as a GTM Analyst at Civica

Our Go‑To‑Market (GTM) Analytics team plays a critical role in enabling data‑driven decision‑making across our organisation. As Civica continues to scale, the need for actionable insights and data‑driven strategies has never been greater.

We are seeking a highly motivated individual to join the GTM Analytics team. In this role, you will act as the key Analytics business partner for the Sales and Sales organisations, driving decision‑making by owning key dashboards, delivering ad‑hoc analysis, and providing insights that directly impact sales effectiveness and growth strategies. This role will be instrumental in helping the Sales & Sales Enablement teams harness data to make smarter, faster, and more strategic decisions.

What you will do

• Serve as a primary point of contact for all data insights within the Sales & Sales Enablement organisations, working closely with Sales Leaders, analytics, and operations teams to drive alignment, inform strategy, and deliver impactful insights.
• Define, monitor, and refine Key Performance Indicators (KPIs) to measure success, while providing ad‑hoc, actionable insights based on a deep understanding of both data and the Sales & Sales Enablement environments.
• Continuously enhance and optimise dashboards and data sources, improving speed, accuracy, and accessibility to ensure data‑driven decisions are made quickly and effectively across the organizations.
• Partner with IT to ensure a robust data infrastructure that maintains the highest standards of data quality, accessibility, and reliability for generating actionable insights.
• Collaborate with Finance and Sales to maintain consistency in data definitions and calculations, ensuring cohesive reporting and decision‑making across departments.
• Represent the 'Data' function in cross‑functional initiatives, ensuring data‑driven insights support new projects and that the data infrastructure is equipped for evolving needs.
• Ability to confidently present complex analysis and models to senior and executive stakeholders, distilling technical findings into clear and actionable insights.
• Passion for all things data, with advanced proficiency in tools such as spreadsheets, SQL databases, and Tableau, and a track record of turning large datasets into concise, actionable summaries.
• Strong understanding of building scalable visualisations and models in a fast‑growing organization, ensuring insights are easily accessible and adaptable to evolving needs.

We Want You to Bring Your Whole Self to Work

There is no such thing as the perfect candidate, so if you think you have what it takes but don't necessarily meet every single point on the list above, please still get in touch. We'd love to have a chat and see if you could be a great fit.

Why You'll Love Working with Us

As a company, we're passionate about what we do and the citizens we serve. If you, too, want to champion the use of technology in public services to improve outcomes for citizens and public sector organisations, then Civica is the right place for you. We will help you unlock the best version of yourself, achieve career growth, and make a real difference to people and communities. We know that when our people are happy, they work better and have greater job satisfaction. Here's what you can expect:

Time Off & Work‑Life Balance

• 25 Days Annual Leave + bank holidays – plus the option to buy up to 10 extra days!
• Days of Difference – Up to 3 extra days off for volunteering.

Financial Well‑being & Security

• Pension Contributions – 5% employer match to support your future.
• Income Protection – Up to 75% salary cover for long‑term illness.
• Life Assurance – 4x salary tax‑free lump sum.
• Critical Illness Cover – £25,000 lump sum (extendable to dependents).

Health & Perks

• Private Medical Insurance – Fast access to private healthcare.
• Health Cash Plan – Claim back physio, therapies & more.
• Dental Insurance – Cover for routine & emergency care.
• Affinity Groups – Join employee‑led communities.
• Bounty Bonus – Refer a friend & get rewarded.

At Civica, we are committed to building an inclusive and diverse workplace where everyone feels valued and supported. We believe that a variety of perspectives drives innovation and excellence, and we welcome applicants from all backgrounds, cultures, and experiences.

We are an equal opportunity employer. We do not discriminate based on race, ethnicity, religion, gender, sexual orientation, disability, age, or any other legally protected characteristic. Our recruitment process is designed to ensure fairness and transparency, so every candidate has an equal chance to contribute to our mission.

If you need any adjustments or accommodations to participate in our recruitment process, please let us know. We are here to support you.