Growth Marketing Director — AI‑Powered, Data‑Driven Leader

UNLEASH; Greater London; Hybrid; GBP 80,000 - 100,000; Full time

Job summary

A leading HR technology firm is seeking a Marketing Director to drive their strategic vision and oversee marketing functions globally. This role encompasses developing data-driven marketing strategies, enhancing brand presence, and leading innovative initiatives using AI tools. The ideal candidate will have significant B2B marketing experience, strong leadership skills, and a passion for modern marketing practices. This role offers the opportunity for significant professional growth in a fast-paced environment.

Benefits

Private Medical Insurance

Flexible Working

Generous Annual Leave

Qualifications

• Proven track record in B2B marketing within high-growth environments.
• Experience with digital and data-led marketing strategies.
• Hands-on experience with CRM systems and marketing automation.

Responsibilities

• Lead the marketing strategy aligned to commercial targets.
• Own the brand’s voice and differentiated market position.
• Champion a performance-driven marketing culture.

Skills

B2B marketing experience

Data-driven marketing

Strong communication skills

Team leadership

AI fluency

Education

CIM qualification or equivalent

Tools

Salesforce Marketing Cloud

Job description

A leading HR technology firm is seeking a Marketing Director to drive their strategic vision and oversee marketing functions globally. This role encompasses developing data-driven marketing strategies, enhancing brand presence, and leading innovative initiatives using AI tools. The ideal candidate will have significant B2B marketing experience, strong leadership skills, and a passion for modern marketing practices. This role offers the opportunity for significant professional growth in a fast-paced environment.